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The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Recently, industry bigwigs have reproduced amazing remarks.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

The reason is that Zhou Hongyi, chairman of 360 Group, saw that Lei Junlei of Xiaomi Automobile was broadcasting the production workshop of his own factory, so he also went to see what the current situation of Nezha Automobile he invested in, and also conducted a live broadcast of the whole process, so that consumers can better understand the current status of Nezha's car-making.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

But I never thought that under the leadership of Nezha CEO Daniel Zhang and the team, Zhou Hongyi actually sprayed all the way from the time he entered the Tongxiang Nezha factory (360 Group is an important shareholder of Nezha Automobile), which made Nezha CEO suddenly blacken, the following is the original words Zhou Hongyi said during the live broadcast, you may wish to take a look.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Zhou Hongyi: I think if I come to see you, I have to see how you are producing the production line, how the car is produced, and if you don't show the user your most advanced and expanding things, who can understand what is beautiful on a construction site? You don't understand anything.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Now what everyone wants to see, you look at the Xiaomi demonstration. You are a restaurant owner, Daniel Zhang, you see common sense that if we come to your restaurant to visit, of course, we have to look at the dishes made, right, and then go to see the back kitchen, directly lead us, and the back kitchen are a bunch of raw materials.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

At this time, the staff on the side couldn't help it: many people in the outside world said that the Nezha factory was shut down, and then what happened. It is estimated that Zhou Hongyi became even more angry when he heard this, and then replied: What do you care about what he says, okay? I just asked, others didn't tell you the right idea, what did others say, how can I control other people's mouths, we want to see what users can understand, you are building that construction site, the ghost knows what you are demolishing.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

How about it, after listening to Zhou Hongyi's big complaints, do you think that this shareholder expressed great dissatisfaction with this visit?

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

In our opinion, although Zhou Hongyi's words were sharp, he did not take into account that this was a live broadcast throughout the whole process, which can be said to not give Nezha CEO Daniel Zhang face at all. But the words are not rough, and the current state of Nezha Automobile is worried by the outside world, and Zhou Hongyi's trip may also be able to wake up the management of Nezha Automobile.

Subsequently, Zhou Hongyi said some more outspoken words during the live broadcast in the car, and the following is the original content of the dialogue, everyone continue to watch it.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Zhou Hongyi: Nezha L. Staff: Nezha's car is all letters, U\V\X\L, right.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Zhou Hongyi: Anyway, it is to make consumers feel awkward how to come, so that consumers can't remember how to come, I (think) the pronunciation is very weird, from marketing to product planning, you are always self-congratulatory, this is not good, what's the use?

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

After these words, Zhou Hongyi wanted to continue to "shoot", but Daniel Zhang, CEO of Nezha next to him, suddenly couldn't sit still (at this moment, the inner subtext is estimated to be: my big guy, this is a live broadcast, let's say less, talk less), immediately "stopped" Zhou Hongyi, and said: There are many brands that are also named like this (stammering), come down and talk about it ~

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Seeing this, everyone must understand that the CEO of Nezha is hindered by the live broadcast, and he feels that he can't hold his face and is a little embarrassed. After all, the current sales of Nezha's models are not good, and if the major shareholders complain about the problems with the naming of the models, marketing and product planning, then whether this car should be sold.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?
The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Therefore, Daniel Zhang immediately interrupted Zhou Hongyi and said shallowly: Come down and talk about it. And through these words, we can also see that CEO Daniel Zhang is indeed panicked, and he really can't afford to be complained about in front of so many netizens during the live broadcast.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

Looking back at the live broadcast screen at this time, Nezha CEO Daniel Zhang's expression has gradually become embarrassing, and the atmosphere has begun to become tense

Finally, in response to the 360 "boss" Zhou Hongyi's visit to Nezha Automobile Factory and his astonishing remarks, we feel that many of the things he said are quite objective, which also indirectly proves that Zhou Hongyi is indeed a practical entrepreneur. After all, in the final analysis, Nezha Automobile is invested by itself, and I believe that no "gold father" in this world wants to see the uncertain future of the company he invests in, and at the same time, he will feel sorry for whether every penny he has invested has been used on the blade.

The name of the car is ugly, and the marketing is self-exalted! The current Nezha Automobile, even the major shareholder Zhou Hongyi is "disgusted"?

At this point, we also want to ask you: Do you think Nezha Automobile's current model naming, product planning and marketing, as their major shareholder and 360 founder Mr. Zhou Hongyi said? (Text/Youshi Auto Dazhuo)

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