On February 5, it was reported that TEMU, a cross-border e-commerce platform owned by Pinduoduo, has become one of the largest online advertisers in the United States. Bernstein Research estimates that TEMU's ad spend in the U.S. will reach $3 billion in 2023. This massive spending makes TEMU one of the largest online advertisers in the United States, along with e-commerce giants such as Amazon, Target, and Walmart.
A report released by MediaRadar, an advertising intelligence company, also mentioned that Temu's ad spend increased by 1,000% year-on-year from January to November last year. According to Mike Ryan, Head of Ecommerce Insights at Smarter Ecommerce, "TEMU is 'bombarding' all (advertising) channels with cash. ”
【TEMU New Explosive Products】
01
Hamster cage assembly sliding toy
Regular: $7.48
标题：1pc Hamster Toy, Assembling A Slide Toy With Decorative Scenery For A Hamster Cage
02
Scratch-free erasable whiteboard marker
Regular: $1.79
标题：8pcs Scratch Free Erasable Whiteboard Pen（color Random）, Easy To Wipe Board Eraser Set, Color Painting With Magnetic Erasable Pen
03
Tools, clay pendants, knives
Regular: $5.19
标题：2Pcs/Box 2 Style Trapezoid & Rectangle & Teardrop & Square ABS Plastic Plasticine Tools Clay Pendant Cutters, With 8Pcs PP Plastic & Brass Clay Hole Punch Tool, Mixed Color, 100~120x100mm, 1Pc/style
04
Breathable and deodorant insoles for men and women
Regular: $3.19
标题：3Pairs Breathable Odor-Resistant Comfortable Insoles For Men & Women
05
Gardening mats for soil mats
Price: $1.47
标题：1pc, Gardening Floor Mat, Soil Changing Mat, Gardening Mat, Land Changing Mat, Waterproof Mat, Flower Mat, Cloth Mat, Changing Pot Mat, Mixing Soil Mat, Thickened
That's all for Lao Niu's sharing this time, welcome everyone to write down the industry you care about in the comment area and discuss it together~
Pay attention to the old cow and don't get lost, we'll see you next time!
(The pictures in the article are for display only, invaded and deleted)