On January 30, Jingdong Apparel and Beauty Procurement and Sales Live Broadcast shouted in the air, openly asked Dong Yuhui for live broadcast skills, and invited him to the live broadcast room for guidance, and netizens called "listen to persuasion".
The reason for the matter is that the price of books, juices and other commodities on sale in the Jingdong procurement and sales live broadcast room is lower than that of Dong Yuhui's live broadcast room, but the sales volume is not as high as Dong Yuhui's live broadcast room.
In this live broadcast, Jingdong Apparel Beauty Procurement and Marketing sincerely invited Dong Yuhui to be a guest in the Jingdong Apparel Beauty Procurement and Marketing Live Room, and proposed to only give lectures and concentrate on sharing knowledge, without worrying about prices and products, and bring more clothing and beauty products with price advantages to consumers.
As we all know, Jingdong's live broadcast room quickly got out of the circle with the attributes of "no commission", "no pit fee", and "price drop", and JD converted more saved merchant commission costs and profits into profit margins, so that consumers can buy more cost-effective goods. The anchors in the live broadcast room are all from the front-line procurement and sales personnel, they have no skills or routines in live broadcasting, but they use simple language and enthusiasm to bring high-quality and low-cost good things to consumers.
Dong Yuhui is a relatively distinctive anchor in the live broadcast industry, and he was warned by the platform for saying "nonsense" in the live broadcast room in the early days of teaching and live broadcasting, and even wrote a review for more than half a year. This also proves from another aspect that in the huge live broadcast market, anchors with rich professional knowledge are more attractive to consumers, which is why JD.com openly asks Dong Yuhui for advice.
Recently, Dong Yuhui's team is ready to focus on the beauty track, and is very strict with the selection of cosmetics with goods. In the live broadcast room, we also shouted to welcome Mr. Dong Yuhui to come to the live broadcast room of clothing and beauty sales to communicate with each other, Jingdong beauty buyers and sellers have a great advantage in product selection, and can select more cost-effective beauty and skin care products for consumers.
In addition, the live broadcast room of Jingdong clothing and beauty procurement and sales not only launched a special live broadcast of beauty male models, but also continued to expand in the scene-based live broadcast. At present, Jingdong procurement and sales have walked out of the live broadcast room and walked to outdoor venues such as Harbin Ice and Snow World, Chongli Ski Resort, and Fishing Black Pit to display and evaluate the product performance of clothing and outdoor equipment for consumers, adding a different live viewing experience to users.
In this regard, Jingdong clothing and beauty procurement and sales mentioned in the live broadcast that with the continuous expansion of the live broadcast market, they also hope that more types of industry leaders, enthusiasts, and practitioners will join the Jingdong anchor team, and sincerely invite fashion, sports, and outdoor experts to share their knowledge and experience in the live broadcast room of Jingdong clothing and beauty procurement and sales.
Compared with other platforms,Jingdong does not assess sales performance,Anchors can share their professional knowledge in the field they love with users in front of the screen,Recommend good things that consumers sincerely recognize through their own experience,And about selling goods、Barging、Welfare These things are responsible for professional JD procurement and marketing,Truly achieve"Professional things are handed over to professional people to do。
With the rapid development of the live broadcast industry, more and more entrants have also made the competition in the industry show a white-hot trend, and Jingdong, as a new type of entity industry, will feed back the profits to consumers in the procurement and sales of live broadcasts, perhaps in the future, not only can achieve more "Dong Yuhui", but also bring consumers "more, faster, better, provincial" The highest sincerity.