In August this year, the Chinese Nutrition Society's Expert Group on Rational Diet, with the support of the Amway Nutrilite Nutrition and Health Research Center, compiled a guideline entitled "Nutrition and Health Model for Chinese Residents". The guidelines are designed to educate the public about the nutritional value of breakfast and to develop healthy lifestyle habits through the intake of a nutritious first meal to improve overall health.
The "Chinese Breakfast Nutrition and Health Model" proposes:
Breakfast should contain 25 to 30 percent of the total amount of food throughout the day, and should provide the same amount of energy as lunch and dinner.
To ensure the diversity of breakfast foods (at least four categories), we should choose foods that are quick, convenient, and nutritious. This includes the following foods: a cereal staple, a dairy or egg, a vegetable, and a fruit. Along with food choices, special attention needs to be paid to foods that are rich in high-quality nutrients such as high-quality proteins, unsaturated fatty acids, and phospholipids. We should also choose foods that are rich in nutrients such as vitamins, minerals, dietary fiber, and plant compounds. By choosing foods rich in probiotics, we can achieve a balanced, adequate and comprehensive range of nutrients.
Choose nutritious foods and reduce your intake of fried, pickled, and pastries that are high in oil, salt, and sugar.
In order to continue to promote the basic scientific research of reasonable diet and emphasize the importance of breakfast nutrition, Amway decided to invest 2 million yuan and cooperate with the Chinese Nutrition Society to set up the "Reasonable Diet: Chinese Residents' Breakfast Nutrition and Health Model Science Popularization Fund". Yang Yuexin explained that the purpose of the fund is to integrate various academic and popular science forces, strengthen basic research, and popularize public health knowledge. In the next three years, the fund will be open to scientific research and health education institutions, universities, and popular science groups engaged in the field of nutrition and health.
Peng Xianwu, general manager of R&D and technical regulations of China Amway, said that the "Chinese Residents' Breakfast Nutrition and Health Model" provides a multi-angle view of scientific guidance on the nutritional value of breakfast and the importance of comprehensiveness, balance and timing. The purpose of setting up the Science Popularization Fund is to encourage more professional research teams to participate in research and science popularization activities to promote scientific diet and popularize breakfast nutrition and health models, hoping that the public will gradually realize the change from "eating enough" and "eating well" to "eating healthy".
Amway is a leader in healthy living and is committed to promoting holistic wellness.
By starting with a nutritious breakfast, Amway actively advocates the concept of comprehensive and balanced nutrition, and strives to promote the life-oriented, scenario-based and community-based management of public health. At the same time, Amway is committed to achieving greater achievements in the field of healthcare, positioning itself as a "comprehensive health promoter", increasing investment in product research and development and innovation, and strengthening the construction of digital operation capabilities. In addition, Amway has also accelerated the construction of a modern nutritional food industry system in China through continuous local investment.
For more than a decade, Amway has been committed to improving health literacy, launching activities such as "Healthy China We Action" to promote disease prevention and dietary nutrition. These activities have covered more than 100 cities across the country, with an audience of more than 100 million. We also provided skills and knowledge support to train marketers, and the online Health for Good Academy has attracted 1.6 million participants. In addition, through our partnership with the Chinese Nutrition Society, we have certified nutrition and health consultants for more than 60,000 people, and we have established hundreds of thousands of "big health communities" to disseminate scientific health knowledge and provide personalized and professional health solutions. We also support encouraging consumers to turn knowledge into action and healthy lifestyles into social trends. All of this makes our healthy community a fundamental force to promote the construction of healthy cities and healthy China.