From Dong Yuhui's live broadcast room out of stock, let's talk about a few supply chain management issues

"Walking with Hui" was out of stock on the third day of the broadcast because of its significant sales. This problem reflects the problem of supply chain management, and the author puts forward several suggestions for this problem, let's take a look.

"Walking with Hui" sold significantly within three days of the broadcast, but it was stopped because it was out of stock, and the troubles of happiness reflected an important supply chain management problem. Despite the strong traffic and popularity support, the preparation and control capabilities of the live broadcast room in the commodity supply chain still need to be strengthened. If you can't follow up the supply chain and product selection in time and match the traffic, it may affect the long-term development of the live broadcast room.

In view of the situation faced by Dong Yuhui's live broadcast room "Walking with Hui", several supply chain management problems can be identified and suggestions for improvement can be put forward:

Inventory management issues

The "no goods for sale" in the live broadcast room directly reflects the lack of inventory management. More robust systems are needed to accurately forecast demand and manage inventory levels. Improvements: Implement an advanced inventory management system that leverages real-time data analytics and predictive modeling to forecast demand more accurately.

Supplier relationship management issues

The inability to meet sudden increases in demand is an indication of a possible weakness in supplier relationships and the ability to respond quickly. Improvements: Strengthen relationships with suppliers through regular communication, collaborative planning, and contracts that include terms for scalability and flexibility.

Supplier and product diversification issues

Relying on limited suppliers or a narrow range of products can lead to supply chain disruptions. Improvements: Diversify suppliers and product offerings to mitigate risk. This includes sourcing from multiple suppliers and expanding the product portfolio to ensure continuity in the event of supply chain disruptions.

Real-time supply chain visibility issues

Lack of real-time visibility into the supply chain can lead to inefficiencies and an inability to respond quickly to changes in demand. Improvement: Implement supply chain visibility tools that provide real-time insights, covering every stage from procurement to delivery.

Demand forecasting issues

The situation shows that there is a gap in accurately predicting market demand, resulting in stockouts. Improvement: Use advanced data analytics and machine learning algorithms to improve the accuracy of demand forecasting. This involves analyzing historical sales data, market trends, and consumer behavior.

Agile supply chain issues

In the fast-paced live streaming business environment, the ability to adapt quickly to changes in demand is critical. Improvements: Develop flexible supply chain strategies, including flexible manufacturing processes, just-in-time inventory practices, and the ability to respond quickly to changes in market conditions.

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This article was originally published on Everyone is a Product Manager. Reproduction without permission is prohibited.

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