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Shanghai-Hong Kong "relay" debuted at Disney's New Park, adding heat to the New Year's Eve cultural tourism market

author:Jimu News

Xinhua News Agency, Shanghai, Dec. 21 (Xinhua) -- Shanghai-Hong Kong "relay" debuted at Disney New Park to add heat to the New Year's Eve cultural tourism market

Xinhua News Agency reporters Xu Xiaoqing and Chen Aiping

The world's first "Zootopia" park opened to Chinese and foreign visitors at Shanghai Disneyland on the 20th, opening for about half an hour, and the queue time has reached 90 minutes.

Shanghai-Hong Kong "relay" debuted at Disney's New Park, adding heat to the New Year's Eve cultural tourism market

Shanghai Disneyland's "Zootopia" park photographed on the evening of December 19. Photo by Xinhua News Agency reporter Liu Ying

This is the first world premiere of Disneyland and Resorts in the Chinese market, following the opening of the world's first "Frozen" park at Hong Kong Disneyland last month.

Kong Tong, a travel blogger who has already experienced the two new Disney parks in Shanghai and Hong Kong, told reporters that her personal experience is that "the cultural tourism industry in East Asia will recover significantly in the second half of 2023".

She said the busyness of Hong Kong's airport alone is evident. Hong Kong Disneyland is attracting more visitors, and Shanghai Disneyland is no slouch, with the world's first "Zootopia" not only popular with Disney fans, but also bringing in many new guests.

Recently, the new actions of the two major parks of Shanghai, Hong Kong and Disneyland have brought new heat to the 2024 New Year's travel market. The multi-week trial phase of Shanghai Disneyland's "Zootopia" park has already received a lot of positive feedback, with visitors giving high marks to the Disney attraction.

Shanghai-Hong Kong "relay" debuted at Disney's New Park, adding heat to the New Year's Eve cultural tourism market

On December 19, at the opening ceremony of Shanghai Disneyland's "Zootopia", "Nick the Fox" and "Judy the Rabbit" appeared. Photo by Xinhua News Agency reporter Liu Ying

The Walt Disney Company executives said in Shanghai that Disney has always attached importance to the Chinese market, and since the opening of Shanghai Disneyland in 2016, it has been committed to shaping the "city card" of Shanghai as an international tourist destination, and now the theme parks and resorts here are not only attracting simple business tourists, but also attracting international family tourists, which is a very positive sign.

"2023 has been a record year. To date, Shanghai Disneyland has attracted more than 13 million visitors. Disney Experience Chairman Dai Mingzhe revealed this dazzling figure at the "Zootopia" briefing on the 19th.

This means that since the opening of the park in 2016, Shanghai Disneyland will usher in a phased peak of visitor flow in 2023.

Dai Mingzhe also told reporters: "Disney has a saying, as long as the imagination is still there, 'the story is not finished, the expansion does not stop', and the world's first 'Zootopia' chose Shanghai, which itself reflects Disney's confident choice in the Chinese market." ”

According to Dai Bin, President of the China Tourism Academy, the newly opened park will play a positive role in improving and enriching the product system of Shanghai Disney Resort and attracting more domestic and foreign tourists, especially young people. He believes that a theme park has a "life cycle", and only through continuous innovation can the "life" continue to be continued and rejuvenated.

Dai Bin said that during the trial operation of "Zootopia", it was welcomed by tourists, and "these innovations have reference significance for the high-quality development of tourism and the integrated development of culture and tourism".

"The details, characters and even scenes of 'Zootopia' that visitors experience outdoors at Shanghai Disneyland will become easter eggs in the movie "Zootopia 2". Qiao Ruibo, co-writer and co-director of the animated film "Zootopia", revealed in Shanghai.

Shanghai-Hong Kong "relay" debuted at Disney's New Park, adding heat to the New Year's Eve cultural tourism market

On the evening of December 19th, guests will experience "Heat Tracking" at Shanghai Disneyland's "Zootopia". Photo by Xinhua News Agency reporter Liu Ying

It is understood that from the Walt Disney Animation Studio to the Walt Disney Imagineering system, the tacit cooperation between Chinese and foreign teams has contributed to the completion of the "Zootopia" park, among which the Disney Imagineer team in Shanghai has paid a lot of effort for the "Zootopia" to be materialized step by step from the screen.

The Shanghai team was actively involved in the most challenging large-scale robot puppet production process, and many of the film's personalized characters, such as "Yak Brother" and "White Bear Bodyguard", made their hair and costumes more realistic and attractive.

Dai Bin said that whether it is the "Crazy Zoo" park launched by Shanghai Amusement Park or the "Frozen" park of Hong Kong Amusement Park, it shows that Disney is full of confidence in the Chinese tourism market and the localized leisure market in Shanghai and Hong Kong. "If a company can continue to invest a lot of money, it must have confidence in the future. There are more and more enterprises that are confident in the prospects of China's tourism industry in the Asia-Pacific region. ”

He said that not only Disney, but also a number of well-known theme park companies in China are improving their industrial chains throughout China, and "if companies maintain confidence in the market and continue to innovate, then the tourism market in China and even the entire Asia-Pacific region will be more prosperous and develop."

(Source: Xinhua News Agency)

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