Meng Yutong was expelled by Dong Mingzhu, Dong Mingzhu has spoken out repeatedly, and has appeared on the hot search list of major platforms many times. And the more Dong Mingzhu mentions, the more popular Meng Yutong becomes.
Late at night on December 18, Meng Yutong posted a video on social platforms, which was the first time she updated her news on social media after being angrily reprimanded by Dong Mingzhu. The video showcases a variety of products, raising speculation about whether she is growing grass and bringing goods. Meng Yutong's copywriter said, "While maintaining your health in winter, don't forget to nourish your heart, concentrate your energy, and keep your mood happy." ”
(Image source: video screenshot)
Dong Mingzhu had previously said that she chose Meng Yutong as her secretary in the hope that she could grow up. However, soon after, Dong Mingzhu questioned Meng Yutong's ability to work, bluntly saying that he couldn't even write a single article as a secretary. She also disagreed with Meng Yutong's decision to choose to become an Internet celebrity, believing that money should not be the dream of college students, but the result of struggle.
It was previously reported that on Xiaohongshu, Meng Yutong's advertising content was quoted at 200,000 yuan, and the data conversion was not bad, so it is estimated that his advertising revenue in just one year could reach 4 million yuan. Compared with the monthly salary of 5,000~10,000 yuan for Gree employees previously revealed by Meng Yutong, it seems that the side hustle of being an Internet celebrity is more attractive in terms of income.
On the evening of December 18th, Dong Mingzhu, chairman and president of Gree Electric Appliances, applied the wrong person in the live broadcast, Dong Mingzhu said: A person's behavior, it is impossible to see through life, if you use the wrong person, it is called making a mistake, (choose Meng Yutong) is not called using the wrong person, it is her own choice, the path of life is her own choice, "The values of life are set by herself, and what kind of person you choose to be is your own decision." It's hard to say what it will look like five years from now. ”
In response to this matter, on December 18, Li Guoqing posted a video saying that Dong Mingzhu had dropped the price on the treatment of Meng Yutong.
Meng Yutong Meng Yutong's advertisements on Xiaohongshu are easier to make money than going to work.
- Xiaohongshu: "90" and "post-95" are the main active groups
Xiaohongshu is a lifestyle sharing community co-founded by Mao Wenchao and Qu Fang in 2013. At present, Xiaohongshu has gone through four stages of development, including the exploration stage, the accumulation and polishing stage, the successful transformation stage and the stable development stage. Users can record the bits and pieces of life through short videos, pictures and texts, etc., and billions of notes are exposed in the community every day, covering various lifestyle fields such as fashion, skin care, makeup, food, travel, film and television, reading, and fitness.
-- The number of users has grown rapidly
The scale of social e-commerce users has gradually increased in recent years. According to the "Dianshubao" e-commerce big database of the Network Economic Society, between 2017 and 2018, the number of users increased from 473 million to 608 million, an increase of 28.54%. By 2020, the number of users had grown to 780 million.
-- The regional characteristics of investment and financing in the social e-commerce industry are obvious
From the perspective of the regional distribution of investment and financing events in the social e-commerce industry, since 2020, the investment and financing projects of social e-commerce in mainland China have mainly focused on economically developed provinces and cities, especially in the eastern coastal areas. Specifically, the number of investment and financing events in the social e-commerce industry in Beijing, Guangdong, Zhejiang, and Shanghai was 6, 6, 5, and 4 respectively.
Deng Zhengping, founder and CEO of Fenxiang, said that social e-commerce has the characteristics of emphasizing word-of-mouth, value and sharing, and has natural advantages in promoting high-quality consumption development and building high-quality new consumer brands. He believes that the new formats and models represented by social e-commerce will become an important driving force for the high-quality development of the mainland's digital economy. At the same time, he pointed out that social e-commerce is a product of the development of the digital economy, and it is also constantly feeding the rapid development of the digital economy.
According to the China E-Commerce Report (2020), the perfect industrial chain of social e-commerce has rapidly transformed the retail industry in the Internet era, affected the whole process of production, circulation and consumption, and exerted high social and economic value. Especially in terms of expanding employment channels, social e-commerce relies on Internet social tools to provide support for users to tap their own social influence and share to obtain traffic, and lower the threshold for users to participate in sharing and using traffic. In addition, social e-commerce companies also provide relevant training, which plays an important role in driving social employment, especially flexible employment.
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