Zhangye, Gansu: Create a tourism "golden signboard" to attract and retain customers
To develop rural tourism, we must not only have ideas, but also look at the long term. Create a "golden signboard", not only to attract customers, but also to stay.
Relying on the beautiful scenery of pushing the door to the mountain, since the beginning of this year, Nantai Village in Zhangye, Gansu Province has received more than 500,000 tourists.
In order to make tourists have a better travel experience, the villagers have upgraded more than 90 homestays and raised more than 50 camels, making cycling to see Danxia a characteristic experience project.
Next, we also followed the reporter of the main station, rode a camel, walked around Nantai Village, and saw the new changes.
Walk into Nantai Village to see the wonderful life under the "Colorful Mountain"
An Wenjian: This is Nantai Village in Linze County, Zhangye City, Gansu Province, the colorful mountains behind me are the famous scenic spot of the Hexi Corridor Colorful Danxia Scenic Area, and Nantai Village, which has been farming for generations under Danxia Mountain, has also begun to be associated with tourism, today I will take you to see this village.
At the beginning, the villagers closest to the scenic area in Nantai Village used their houses and courtyards to run farmhouses, and began the tourist reception 1.0 period, but the conditions at that time were very simple.
Zheng Hu, a villager in Nantai Village, Nijiaying Town, Linze County: At that time, there was no place to live, so we all vacated our rooms and squeezed them, and then vacated a house, and tourists slept on big kang and sofas.
With the further development of the scenic spot, more and more tourists come, and the 1.0 model of the farm yard can no longer meet the needs of tourists. Nantai Village built Liyuan New Village, set up standardized hotels, and started the 2.0 stage of tourism development.
Xue Jianhong, a villager in Nantai Village, Nijiaying Town, Linze County: The 50 days in July and August are basically full.
Reporter: How much income can I earn from a hotel in a year?
Xue Jianhong, a villager in Nantai Village, Nijiaying Town, Linze County: About 400,000.
An Wenjian, reporter of the main station: This is version 3.0 of rural tourism in Nantai Village, which is called Hometown. In terms of building volume and content, it is quite different from version 2.0. All buildings with more than three floors here are equipped with elevators, which actually solves the pain point of passengers who need to carry their own luggage up the stairs after a day of playing.
Shang Xuemei, a villager in Nantai Village, Nijiaying Town, Linze County: Because the consumption level of tourists has increased, the demand must also be high. Now the decoration style of each house on our side is different, in the past, a room was more than 200 like in the peak season, now we may sell more than 500.
In addition to opening a hotel to engage in catering, there are many ways for people in the village to eat tourist meals, and many of the security guards and cleaners in the scenic area are from Nantai Village. The special product stalls at the entrance of the scenic spot are also operated by village people, and when the flow of people is large, the stalls in the best location can have a daily turnover of more than 30,000 yuan. And the stalls are rotating every day, and the best positions are for everyone to have the opportunity to operate.
An Wenjian, reporter of the main station: There are also some people in the village who have found a stable position here by relying on their own expertise.
Dai Guojin, deputy secretary of the general party branch of Nantai Village, Nijiaying Town, Linze County: Before 2015, our income mainly relied on the income of the agricultural industry, and after 2015, the income of the tourism industry has exceeded the income of the agricultural industry, and up to now, the tourism industry has accounted for 85% of the total economic income of the village.
(Main station reporter An Wenjian Yang Qingbo)