Gionee mobile phone: once the light of domestic production
If you remember the domestic mobile phone market in the early 2000s, you will not forget the Gionee brand. With features such as a large battery and handwriting input method, it quickly captured market share and became one of the most popular mobile phones at the time.
The founder of Jinli is Liu Lirong, an ordinary young man born in Hunan. He was smart and studious from an early age and loved Go and entrepreneurship. He has worked for companies such as Xiaobawang and Kim Jong, and has accumulated rich experience and contacts. In 2002, he decided to start his own business and established Gionee Communication Equipment Co., Ltd.
Liu Lirong is a visionary businessman who keenly grasps the development trend of mobile communication, invests a lot of money and energy, and builds his own brand and channels. He also invited Andy Lau and other celebrities to endorse him, and sponsored popular programs such as "Super Girl", which enhanced Gionee's popularity and influence.
In 2005, Gionee obtained its own license and production license, and since then it has been free from the limitations of OEM. In 2008, Gionee mobile phone sales reached 8 million units, sales exceeded 10 billion, becoming the champion of domestic mobile phone sales at that time. In 2011, Gionee Mobile won the honor of "China Well-known Trademark" in the only mobile phone industry in China.
It can be said that Gionee mobile phone is once the light of domestic production, which has set an example for China's mobile phone industry and provided consumers with high-quality products and services.
Saipan: Gambling Tour
However, the good times did not last long. After 2010, domestic mobile phone manufacturers sprang up, and the Xiaomi company established by vi v o, OP PO and Lei Jun began to rise. These emerging brands quickly seized market share with more advanced technology, lower prices, more flexible marketing strategies, and closer to the needs of users.
In contrast, Gionee mobile phone seems a little outdated and conservative. It still uses outdated features and designs and has not kept up with the times. It also failed to respond effectively to the challenges of its competitors and did not adjust its strategy and direction. It gradually lost the recognition and support of users and the market.
In this case, Liu Lirong began to feel
to anxiety and stress. He wanted to save Gionee's mobile phone from decline, but couldn't find a suitable way. He also wanted to find some way to relax and have fun, but got into bigger trouble. That is gambling, in 2018, a shocking news began to circulate on the Internet: Liu Lirong, chairman of Gionee Group, lost $700 million in succession on Saipan, USA.
Saipan is a U.S. territory where gambling is legal. Many casinos are licensed legal establishments. Saipan is also a famous tourist destination, attracting a large number of tourists for sightseeing and entertainment every year. Among them, there are some rich and famous people, who spend money in casinos, enjoying the thrill and thrill.
Liu Lirong is one of them. His first visit to Saipan was when he lost 2 billion yuan in the casino. It made his heart ache, but it also stirred up his gambling nature. He wanted to win back, so he came a second time. As a result, he lost another 5 billion yuan.
These two gambling trips left Liu Lirong with huge debts. He lost not only his wealth, but also his credibility and dignity. He was even reported to have fled abroad, which aroused widespread concern and condemnation from society.
What is the reason that turned the former business wizard into a gambler? How many routines does the casino have that makes Liu Lirong unable to extricate himself?
Casino routines: psychological warfare and mathematical warfare
Gambling is an ancient and universal human activity that involves human desire, greed, risk-taking, luck and wisdom. Gambling is also a game that has its own rules and strategies. The outcome of gambling often depends on two factors: psychological and mathematical.
Psychologically, casinos use various means to influence the emotions and judgment of gamblers, making it easier for them to take the bait. For example, casinos deliberately create a luxurious, lively, and exciting atmosphere, making gamblers feel that they are in a special world, forgetting time and reality.
Casinos will provide free alcohol, food, accommodation and other services, so that gamblers feel respected and cared for, thus reducing vigilance and resistance. Casinos set up a variety of attractive rewards and offers to make gamblers feel like they have a chance to win more, increasing investment and risk-taking. Casinos will use human psychological biases, such as sunk cost effect, gambler fallacy, confirmation bias, etc., to make gamblers adhere to wrong beliefs and behaviors, resulting in greater losses.
In mathematics, casinos use the principles of probability theory and statistics to ensure that they make profits in the long run. For example, casinos set reasonable odds and commissions to make every gambling game have a certain expectation. Expected value refers to the average amount that can be gained or lost per bet. If the expected value is positive, it means that the game is beneficial to the gambler; If it is negative, it is good for the casino. Generally, casinos will make all games have negative expectations, so that they can guarantee that they will not lose money in the long run.
Casinos use the law of large numbers and the central limit theorem to reduce their own risk and volatility. The law of large numbers states that when the number of trials is large enough, the frequency of random events will converge to its probability; The central limit theorem states that when there are enough experiments, the distribution of random events tends to a normal distribution. These laws mean that when gambling games are played enough times, the casino will be able to receive a stable payoff corresponding to the expected value, and there will be no extreme cases.
Casinos use the coefficient of variation and the Kelly formula to adjust their betting strategies. The coefficient of variation is the ratio of standard deviation to the mean, which reflects the degree of volatility of random events; The Kelly Formula refers to an optimal betting strategy that allows investors to maximize returns over the long term. These formulas mean that when there is uncertainty in gambling games, casinos are able to allocate their funds reasonably according to their risk appetite and return expectations, and avoid overbetting or being overly conservative.
epilogue
Casinos are an elaborate trap that exploits human psychological weaknesses and mathematical laws to make gamblers lose their money unknowingly. Liu Lirong is a typical example, he lost his mind and judgment in the casino, and ended up paying a terrible price.