Mid-autumn is approaching
A variety of exquisite mooncake gift boxes
It has been placed in the most prominent position on the supermarket shelf
The major live broadcast rooms are also constantly refreshing the links
The "Mid-Autumn Festival Business War" is about to break out
"Gunsmoke"
Together with handmade firewood mooncakes, the scenery is endless
It is known for its delicious taste and excellent quality
It properly occupies the C position in the Mid-Autumn Festival
In traditional Chinese culture, every special festival has a unique food imprint, and over time, the taste of these delicacies is equated with hometown and reunion.
In Baozi Town, Huitong County, Hunan Province, every year during the Mid-Autumn Festival, villagers will set up stoves and light firewood early to make traditional handmade mooncakes, which are not only the most representative local cuisine, but also the taste of fireworks passed down from generation to generation in Baozi Town.
Kneading dough, spreading cakes, stuffing, shaping, moisturizing, baking... All aspects of the production of wood-fired mooncakes are particularly important, and there can be no sloppiness, and the freshly baked mooncakes have a simple burnt skin and a warm color. Take a bite, the rich sesame aroma instantly fills the tip of the tongue, chew carefully, and the sweetness of the mouth constantly hits the taste buds, making people have a long aftertaste.
Together with handmade wood-fired mooncakes, while inheriting ancient skills, we are also constantly carrying out innovative research and development, and the variety of mooncakes is increasingly rich, from the traditional five-kernel mooncake, nut-flavored mooncake to the new egg yolk-flavored mooncake, chestnut-flavored mooncake, beef-flavored mooncake... There are all kinds of flavors, not only the taste of hometown that makes locals dream, but also gradually capture the taste buds of a large number of foreign diners.
In recent years, the aroma of handmade firewood mooncakes has successfully drifted from Baozi Town to the whole country, and the total output of firewood mooncakes produced in Baozi Town around the Mid-Autumn Festival every year is about 1.3 million jin, with a total output value of 50 million yuan per year.
In 2022, the first "Huitong Bao Zi Mooncake Cultural Tourism Festival" was held, and more than 30,000 tourists from inside and outside the county came here to enjoy the rural scenery and taste various mooncakes. This year's national exchange and exhibition activity of the national rural Internet celebrity cultivation program "Hemei Rural Promotion Officer" will also be deeply integrated with Huaihua City's "Our Festival - Mid-Autumn Festival" - 2023 and the Handmade Firewood Mooncake Cultural Tourism Festival. Focusing on "tasting traditional culture, promoting national unity, illuminating the same characteristics, and helping rural revitalization", it painted a magnificent picture of meeting with rural revitalization.
On September 24, the National Public Culture Cloud and CCTV's Sannong New Media Matrix will broadcast the opening ceremony and live competition of the whole event, "Su Yu's hometown invites the bright moon and will be reunited with the mooncake talk", so stay tuned.