This article, only to do today's headlines first creation, please respect the legitimate rights and interests of the author, without my permission, do not carry plagiarism, violators will be held accountable.
In recent years, the rapid development of artificial intelligence has caused anxiety among many people, worrying about whether AI will gradually replace humans and become the dominant force in the future. However, recently, the husband of a high-profile top anchor "Weiya" revealed another view in his words, which made people think about the relationship between AI and humans.
On August 8, Hangzhou became the main stage for a remarkable AI event, called "Redefining the Vitality of Live Streaming 2023 AI Innovation Conference", hosted by a company called Qianxun.
Although Weiya has retired, her holding company has quietly joined the AI battle. On the same day, Qianxun's subsidiary officially released two eye-catching digital technology achievements, namely "AI digital human live broadcast service" and "one-stop AI intelligent live broadcast integrated service platform". The person standing on the podium is none other than Weiya's husband, Dong Haifeng, who is also the chairman of Qianxun Holdings.
However, perhaps we did not expect that before AI technology shined, Dong Haifeng had smelled the huge business opportunities of virtual digital humans more than a year ago. He has a keen insight that live streaming has become a trend in every brand store, but building a high-quality live broadcast room requires a huge investment.
This includes not only finding a professional operation team, but also a physical space with professional lighting and complete equipment, as well as anchors with good image, good eloquence, and understanding of the product. However, many stores are far from covering such high operating costs with sales. This makes the entire live streaming e-commerce industry face the severe problem of high labor costs and shortage of operational talents. It is in this context that Dong Haifeng seized the opportunity and launched AI digital humans in an attempt to solve the pain points in the field of live streaming e-commerce.
The advent of the AI digital human launched by Qianxun has completely changed the pattern of live streaming e-commerce.
This innovation not only greatly reduces the cost of the store, but only a few thousand yuan a month of live broadcast service, which is only one-tenth of the cost of the live broadcast room. At the same time, AI digital humans also solve the problem of poor interaction of AI anchors in the past. In the past, some live broadcast rooms using AI anchors may have faced the problem of insufficient user interaction, but Qianxun's AI digital human uses "Avatar" technology, which is derived from the concept in the movie "Avatar", which can control the mind through human will. With this technology, live streamers can control their digital streamers behind the scenes and interact in real time without worry.
Brands also no longer need to spend huge sums of money to hire additional streamers, but can instead use employees within the company who are familiar with the product.
However, this innovation has also raised some misunderstandings and concerns. There are concerns about whether the rise of AI digital humans will massively replace live streamers, making it harder for young people to find employment. However, data shows that the talent gap in China's live broadcast has reached 8 million in 2021 and is expected to increase to 19.415 million by 2025. Under this huge talent gap, AI anchors are just a supplement to their roles.
In fact, the people who really need AI digital humans are small businesses that have limited budgets or are trying to get into the live streaming space. As the cost of live streaming decreases, digital anchors will make the manufacturing industry profitable, and the physical manufacturing industry will gradually emerge, no longer compressed by low-price competition. Therefore, virtual technology has actually brought a lot of new jobs, and AI is not opposed to humans, but through cooperation, it is jointly promoting progress in the field of live broadcasting, and also driving the development of other industries. In the process, the line between digital and real people becomes increasingly blurred.
It can be said that the successful cases represented by Weiya have injected new vitality into the entire industry. They did not choose to participate in vicious competition, but used AI technology to create more "virtual Weiya", opening up a new path for the development of the entire live streaming e-commerce industry. Therefore, for the future, we may be more optimistic about the prospects of cooperation between AI and humans. At the same time, we can also expect the emergence of more innovative companies like Qianxun, bringing more possibilities to the entire industry.
Released in Sichuan.
Thank you for reading and accompanying you, and we sincerely invite you to click the "Follow" button to continue to push such articles for you in the future, and look forward to interacting with you and sharing knowledge and insights.