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To talk about the girl's heart, or SPORTMAX understands

To talk about the girl's heart, or SPORTMAX understands

After experiencing thousands of glitz and feeling complexity, have you also thought at a certain moment about throwing away all external things, stripping away external objects, and exploring the inner power that truly belongs to the self and returns to the origin?

With the theme of "BARE" - "Revealing Your True Self", SPORTMAX Fall/Winter 2023 Collection allows contemporary women to explore inward and freely reveal their true selves from a fashion perspective.

To talk about the girl's heart, or SPORTMAX understands

It is not difficult to see from the footage released before the opening of the show that SPORTMAX has been inspired and revived by the work of several contemporary photographic artists such as Peter Hujar, Robert Mapplethorpe and Nan Goldin, and discovers the beauty hidden in the shadows in the visual arts.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

Return to the carefully set new season runway in the abandoned garage, where several vintage distressed sofas are displayed as if you were in a space of pure reverie.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

The show officially kicked off when the SPORTMAX girls marched to Tejo Tirdo's "Lost Star" music.

To talk about the girl's heart, or SPORTMAX understands

NO.1 

Follow your heart, freedom and purity

The sophisticated, rustic and squeaky contrasts between the glamorous intersex temperament are perfectly represented by the high-quality fabrics, precise and rich tailoring and versatile fit pieces on the runway of the new season.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

Wide-leg pants and bold shoulders are inspired by Zoot suits and Teddy Boys, while the bold shoulders contrast with the nipped-in waist, not only depicting the elegant curves of women, but also underlining SPORTMAX's meticulous attention to tailoring.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

The use of rich materials such as knitting, leather, and tulle underscores the ingenuity of the diversified interpretation of fabrics, whether it is natural drapes or folds, which allow the fashion to show a very recognizable casual charm in the clean shape.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

Suits, coats and other items still continue to wear attributes, and there is no lack of accurate refinement of the details of the fit in the simple and capable silhouette, which can be dashing and frank, and can be more confident and bold.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

A classic 90s dress with flowing tassels and an exaggerated neck, it's made of lightweight fabric with sheer lace and kinks.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

Straight, knee-length and bold cascading design breathe lightweight, transparent silhouettes that sway with the body as if to give life to fashion and pour a myriad of glamour into every moment of the walk.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

The variety of colours accentuates the autumn and winter reflections, from neutral tones such as skin tones, beige and camel to vibrant browns in tan, caramel and turmeric, as well as peach colors that complement these colours.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

The bold use of lustrous metallic texture and wild snake pattern creates a sharp tension. It is more like using another tone to narrate the diverse styles of the broken gender, quiet can be gentle, elegant and calm, moving can also be open, bright and sexy.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

Just as for the girls on the SPORTMAX runway in the new season, revealing means showing themselves calmly. Revealing oneself is a revolution in itself, as is praising one's own body.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

NO.2 

Eye-catching accessories for charm

After experiencing the multi-faceted exploration of feminine charm in the new season runway, the small armpit bag is the finishing touch that cannot be ignored. The animal-print elements in the design and the creative ingenuity of metal and leather panels on the bag handle balance sophisticated elegance with unbridled indulgence.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

The shoes on the Fall/Winter '23 runway also have a variety of interpretations, with pointed toe heels paneled with metal at the toe or covered with diamonds to bring a modern touch to the elegant pace.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

The blessing of light feather material kicks back the innocent and romantic feelings of women, describing the spirit of moving forward.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

Sunglasses, necklaces, charms and more are on display, adding to the vibrancy of a clever mix of metal and botanicals. The abundance of accessory details triggers a bold new look and embellishments the beauty as far as the eye can see.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

NO.3 

Awaken the wisdom of pure authenticity

SPORTMAX, which has always had fashion, freedom, avant-garde and diversified DNA, always refers to the current popular tailoring methods, design techniques and craftsmanship techniques, so that the sense of fashion and practicality are balanced in clothing, while maintaining the high-end dressing philosophy of traditional Italian aesthetics behind this cutting-edge avant-garde fashion concept.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

Just like those girls who love SPORTMAX, they are never defined by a single description, nor are they afraid of challenges, they are always alive and charming, full of charm.

To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands
To talk about the girl's heart, or SPORTMAX understands

In the autumn and winter of 23, SPORTMAX is once again full of surging energy with its ingenious design. Exploring the complex plurality implied by pure essence awakens the free will of contemporary women to choose at will: either by tradition or by breaking stereotypes; or deep study, or point to point; Or consistently, or constantly renewed.

To talk about the girl's heart, or SPORTMAX understands

And in this cutting-edge fashion wardrobe, there is always a lot of creative inspiration and a fearless gesture of positive personality.

Source: SPORTMAX brand official/Ins@sportmax

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