With the opening of the Australian border. States are scrambling to grab international students. The WA Government has launched a brand new marketing campaign to promote Western Australia as a preferred study destination for international students.
The campaign aims to promote Western Australia as a desirable study destination for students in 11 target international markets and has begun rolling out in 10 target international markets.
Developed in collaboration with StudyPerth, the event will initially launch in Malaysia, India, Vietnam, Indonesia, the Philippines, Bhutan, Hong Kong, Nepal, Pakistan and Singapore. And the good news is that it will soon be launched in China through StudyPerth's China marketing channel!
Running on social media channels and YouTube for three months, the campaign will cement Western Australia's position as an ideal learning destination for 2022 and beyond. The campaign is part of the "Western Australia – Unlike" attraction campaign launched on 15 December 2021 to promote the state as an ideal destination for tourists, students, investors and workers.
The campaign was funded by the McGowan Government's $195 million Reconnect WA program, complemented by an additional $41.2 million in international education programs included in the 2022-23 state budget!
In addition, the list of WA graduates will increase to 194 occupations, plus 331 occupations that are available for application. The Watar government uses this to stimulate international students to study in WESTERN Australia. This is also great news for students who want to study in Western Australia!
In addition, after the Labor government came to power, it also said that it could promote immigration, making it easier for foreign temporary immigrants to become permanent residents. He said there was a little certainty about who would contribute to the country. This is undoubtedly good news for the small partners who are studying abroad and planning to immigrate!