Since the beginning of the chengdu auto show throughout the year, domestic car companies have once again set off the MPV wind, unlike the previous low-end market dominated by independent brands, this time there are joint venture brands to lead the high-end family MPV boom, of which the highest heat is undoubtedly the highest
Toyota
Domestic production of SIENNA.
Prior to this, Toyota's domestic MPV models have always been the top presence, whether it is
Alpha
Or LM, all of which can be called the top domestic MPV products, so that the news of SIENNA domestic production came out, so that many prospective customers who were ready to buy high-end home MPV models immediately held coins to buy.
In fact, Toyota's manufacturing in the field of MPV has more than 40 years of accumulation, in addition to the top domestic Alpha, LM, the real flagship MPV - SIENNA has been updated to the fourth generation of models, with more than 25 years of accumulation.
Prior to this, GAC Toyota has been officially listed
Xena
，
FAW
Toyota will bring its sister model, the GRANVIA, this year.
Recently, FAW Toyota officially launched this new MPV model and announced the Chinese name Greyvia, which is consistent with the pronunciation of the English name, with the word 'grid' as the finishing touch, which not only symbolizes the broad and broad, ambitious life pattern, but also represents its own style of life. Mr. Zhao Dong, Director of the Planning Department of FAW Toyota Motor Sales Co., Ltd., said: "FAW Toyota conveys the beautiful meaning of 'elegant, classic and distinctive' in the name of 'Greyvia'.
At the same time, FAW Toyota said that Grevia will break the status quo pattern dominated by business MPV, bring users an unprecedented flagship experience, and create a new era of 'equal emphasis on family and business' in the MPV market. ”
That is to say, unlike GAC Toyota Sena, which has set its sights on the high-end home MPV market, FAW Toyota has also targeted high-end commercial MPV, in addition to being related
Odyssey
In addition to the direct competition of such models, the commercial market occupied by the GL8 is also their goal.
From the perspective of the first product, the new car adopts the sporty model of overseas models, and has done local optimization in details, which is more in line with the aesthetics of Chinese consumers, the grille adopts the bee net modeling, the visual effect will be more youthful, in the face of the increasingly young MPV market, it is logical to make a differentiated design. The body size has also reached 5175mm*1995mm*1765mm, and the wheelbase is 3060mm.
In terms of power, it will be equipped with Toyota's fourth-generation THS-II hybrid system, and the Toyota Toyota Safety Sense safety system will be equipped as standard, and then it will provide practical features such as 360-degree panoramic images, dual sunroofs, silver luggage racks, HUD head-up display, rain sensor, etc., and will also be launched with an exclusive welfare version.
At present, the interior design of the mass production version has not yet been announced, and it can be learned from the video, but it is not excluded that FAW Toyota will make adjustments to the interior of the mass production version.
From the product point of view, GAC Toyota Sai na can be regarded as a success, at least in terms of heat, Chinese consumers' expectations for domestic SIENNA are very high, so the market of FAW Toyota Grevia can be said to have been opened.
The difference is that in terms of market, Greyvia is FAW Toyota following Rivia and
Will Law
After the third MPV model, experience in the MPV field makes FAW Toyota more confident about how this new flagship product will go.
At the same time, as mentioned above, from the perspective of FAW Toyota's planning, Grevia will start from both commercial and residential aspects to fully enter the high-end MPV market. And in this regard, whether it was the crown of the past or the prado later, and now
Crown land release
In terms of high-end models, FAW Toyota has more experience in the field of high-end commercial use, which is also the advantage of FAW Toyota in laying out the Greyvia market.
Finally, it is still the debut and Chinese release, the specific configuration and size are only part of the information exposed, and finally FAW Toyota will meet the domestic high-end MPV market with soaring demand at what price, and more information needs to be revealed.
With the arrival of Grivia, it will not only fill the gap in the field of MPV for FAW Toyota TNGA products, but also achieve full coverage of the sedan, SUV and MPV markets, but also form a powerful high-end product matrix of FAW Toyota, promote FAW Toyota's continuous upward mobility, and take an important step for the steady development of FAW Toyota in the future.
Of course, maybe the price will determine a lot of things, but the price can't determine everything, but there is reason to believe that FAW Toyota will give the market a very good price when it goes public this year.