Zhongguancun online news: Today from the overseas Apple official website and media office learned that Apple self-service repair service (Self Service Repair) has been officially launched in the United States, including the iPhone 12, 13 series and iPhone SE3, and will support M1 Mac products before the end of the year.
From its official website, it is understood that this self-service repair service allows users to simply disassemble and replace. In terms of cost, taking the battery as an example, the battery pack is priced at $70.99 (about 466 yuan), the battery and screw kit are $69 (about 453 yuan), etc., but if you return the old parts, you can have a large discount.
In addition, the dismantling tool is supported for rental, a set of tools for $49 and limited to one week.
It is worth mentioning that Apple's service will most likely not be launched in the domestic region, don't worry about refuting, listen to me to give you a nagging.
In 2012, Apple opened the first Apple Store experience store in South China somewhere in Shenzhen, but after that, Apple found a surprising data, in May 2013, the store had more than 2,000 warranty claims per week, which is much higher than any Apple retail store in the world, because apple's own policy is loose.
In the early years, Apple's iPhone was only replaced and not repaired for non-man-made damage, so many scalpers took advantage of this loophole and took the damaged iPhone to the official store to cheat on repairing and replacing it.
In 2013, an Apple data scientist counted iPhones that had been replaced with Apple IDs after repairs and found a very surprising thing: At the peak of the fraud incident, Apple found that in Chinese mainland and Hong Kong, China, 60% of iPhone repair requests were fraudulent.
At that time, foreign media said that in 2013, Apple's warranty repair cost was 1.6 billion US dollars, but the actual cost was as much as 3.7 billion US dollars.
Assuming that Apple really has self-service maintenance services on the shelves in China, the controversial events of damage after their own repair will definitely be ridiculously high, and in terms of the personality of scalpers, fraudulent insurance will "recur", and Apple will not be worth the loss. What do you think, guys in front of the screen?
(7914530)