The welding of thousands of welding points in a body-in-white body can be completed in less than 60 seconds under the operation of the robot arm; the wet sludge can be directly burned after being sent into the machine through the conveyor belt for automatic "dehydration", which is both environmentally friendly and convenient; the suction head commonly used in the laboratory, through the blessing of the modification technology of the polymer material, solves the problem of dosing residue and obtains more accurate detection results... The companies behind these high-tech technologies all have a common name: specialized new "Little Giants".
"Specialized and specialized" enterprises are an important support for Chinese manufacturing, and also the key to ensuring the stability of the industrial chain and supply chain. Since the beginning of this year, the central and local governments have frequently issued various policies to accelerate the cultivation of specialized and special new enterprises "little giants". At present, there are three batches of 68 state-level specialized and special new "little giant" enterprises in Guangzhou, and 410 provincial-level "specialized and special new" enterprises. In fact, the number of enterprises in Guangzhou that have been evaluated by national science and technology SMEs in the past three years has exceeded 30,000.
Why do these "specialized and new" companies have special skills? How did they become "unique kung fu"? Southern Metropolis Daily launched an in-depth investigation of "specialized, specialized and new" enterprises, went deep into more than ten "little giant" enterprises, talked with enterprise leaders, and decoded the secret of small enterprises bursting into great energy.
Track
Exclusively for "big manufacturing" small and medium-sized parts and components
Guangdong Bowei Communication Technology Co., Ltd. (hereinafter referred to as "Bowei Communication") is a national high-tech enterprise integrating R&D, production, sales and engineering services of 4G & 5G mobile communication antennas. When Bowwell Communications was founded in 2011, the competition in the communications market was already fierce. Many people did not expect that the company not only successfully survived, but also ranked among the national specialized new "little giant" enterprise queue ten years later, and its high-capacity base station antenna ranked among the top three in the industry in the past three years.
The "winning weapon" of Broadway Communications is the high-capacity base station antenna. In 2012, Broadwell Communications released the industry's first product, a three-beam antenna, which has greatly improved the performance of high-capacity communications. "We cut into the market to play a differentiated high-capacity Tiantong antenna, through this differentiation to enter the market, subverting the original operator equipment manufacturers' understanding of the antenna."
Optical fiber coupler is one of the leading products of Guangzhou Aoxin Communication Equipment Co., Ltd. (hereinafter referred to as "Aoxin Communication"), which is mainly used in optical fiber amplifiers and optical gyroscopes and other equipment. "Like optical fiber amplifiers, it is mainly used in the transmission nodes of the backbone network, and once it fails, it will cause a large area of the optical network to be paralyzed." Zhijian, chairman of Aoxin Communications, introduced that the optical fiber coupler is the core component of the optical fiber amplifier, and its quality reliability directly determines the long-term stability of the equipment, which in turn affects the stability of the entire optical communication network and the optical fiber sensing system, and belongs to the components in the industrial chain. Since its establishment, the global shipment volume has exceeded 20 million, and the comprehensive ranking of performance indicators is industry-leading, becoming one of the world's top coupler manufacturers.
Looking at the directory of Guangzhou's specialized new "little giant" enterprises, it is not difficult to find that one of their common characteristics is "small and specialized". "Small" has two meanings, one is the small scale of enterprises, and the other is that most of the products they produce are small parts and small parts in "big manufacturing". According to the statistics of the Ministry of Industry and Information Technology, the "specialized, special and new" small giant enterprises are concentrated in the manufacturing field, with the characteristics of "small accessories contain high technology, small enterprises support large supporting facilities, and small industries become big undertakings". Some specialized new "little giant" enterprises are in the key area of the "card neck" of the mainland manufacturing industry, and the products of the enterprise can fill the domestic gap and gradually realize import substitution.
For example, Guangzhou Xianyi Electronic Technology Co., Ltd. (hereinafter referred to as "Xianyi Electronics") independently developed and has independent intellectual property rights of jin tin solder, which successfully realized domestic substitution, broke the monopoly of foreign manufacturers, and solved the "card neck" problem of semiconductor micro-connection strategic materials. Guangzhou Radio and Television Wuzhou Technology Co., Ltd. (hereinafter referred to as "Radio and Television Wuzhou"), which is engaged in server production, has also begun to replace the domestic industrial control host developed for ATM machines in the financial industry.
Radio and Television Wuzhou is engaged in server research and development and production.
Or there is a "reversal", and foreign buyers take the initiative to buy domestic products. For example, Guangzhou Ruili Kemi Automotive Electronics Co., Ltd. (hereinafter referred to as "Ruili Kemi"), which is engaged in the research and development, production, sales and service of commercial vehicle electronic control systems, automotive anti-lock braking systems, electric control dynamic systems and other products, has turned the driving habits of traditional drivers into "inherent equipment technology" of automobiles, and has developed into a leading enterprise of domestic commercial vehicle brake electronic control systems, and its products and technologies are comparable to international famous enterprises. "Just like the braking system, the country is still mainly imported, and our company's products are exported to France, which is more interesting." Huang Wanyi, the company's general manager, said.
There are also companies that have cut from the traditional track and gradually grown into "little giants". Guangzhou Yichain Internet Technology Co., Ltd. (hereinafter referred to as "Yichaitong") was established in 2016, mainly focusing on the trading links in the shipping logistics industry, with the mission of "making logistics transactions simpler", using the Internet and a new generation of information technology to make the transaction links and transaction processes all online and transparent, and promote the platform, digital and intelligent development of the logistics industry. "We focus on the field of domestic container shipping market and realize refined operation through the platform. In fact, what we do is the logistics shipping version of "Ctrip". Chen Xinrui, chairman and general manager of OneChain, also said: "The track we chose is very traditional, but few people dare to continue to invest in technological innovation. ”
Focus
"Concentrate on doing one thing"
Achieve independent research and development, break the monopoly of foreign countries... Such achievements are obviously not something that can be practiced in one day, and behind the growth into a "little giant" is years of concentration.
This year marks the 22nd year of the establishment of Guangzhou Jiete Biological Filtration Co., Ltd. (hereinafter referred to as "Jiete Biological"). The company is engaged in the research and development, production and sales of high-end consumables in biological laboratories, the main two categories of products are biological culture and liquid processing, and equipped with reagents, small experimental instruments, etc., involving more than 1,000 kinds of products and supporting facilities.
Yuan Jianhua, chairman of Jiete Biologics, studied at Harvard University in the United States in 1992, when he was not a producer of laboratory consumables, but a user. After returning to China, he found a huge gap between domestic laboratory consumables and foreign countries, so he decided to open up the domestic market. In the early days of entrepreneurship, he felt very difficult. "The biological laboratory consumables industry has a high technical threshold and strong monopoly, and it is not understood and optimistic in China." After more than 20 years of hard work in this field that was not favored at that time, Yuan Jianhua made the production technology of biological laboratory consumables to the extreme, and also made Jiete Bio a listed company on the science and technology innovation board.
"Focus on professionalism" is the primary requirement of "specialized and new" enterprises. "I think that to do the four words 'specialization and newness', we must first resist all the pressure around us and concentrate on doing one thing." Yuan Jianhua said.
Chen Weimin, chairman of Guangzhou Xianyi Electronic Technology Co., Ltd. (hereinafter referred to as "Xianyi Electronics"), has a similar experience. Precious metal interconnect packaging materials such as gold tin pioneered by Xianyi Electronics are often used in the connection of chips. But more than a decade ago, almost all gold-tin alloy preformed solder and other precious metal solders were monopolized by foreign companies, especially the key material in the domestic optoelectronic field - gold tin preformed solder is a "card neck" material.
Precious metal interconnect packaging materials such as gold tin pioneered by Xianyi Electronics are often used in the connection of chips.
"Only when it has a firm foothold in the semiconductor field can China's technology industry have high-tech core competitiveness in the true sense." Chen Weimin, who has been engaged in the manufacture of precious metal materials for a long time, saw the opportunity of the industry and decided to develop gold and tin alloy solder joints with the university tutor, hoping to achieve independent self-control of key basic materials in the semiconductor field.
The R&D process is not easy. Long input, slow output. Between 2005 and 2008, Chen Weimin experienced countless attempts and failures, and the capital investment was huge, and the team finally successfully developed a gold-tin alloy solder flake that can be mass-produced at the end of 2008. Although nearly half cheaper than the price of imported materials, Chen Weimin's products were not immediately accepted by the market. Still, for a long time since then, the company has been developing iterative products. Until "domestic substitution" became a trend, the market pattern was slowly changed. Last year, the company's sales exceeded 100 million yuan.
Concentrating time and energy on researching a product and deeply cultivating a field, such a craftsman spirit is not uncommon in specialized new "little giant" enterprises. The head of the new "Little Giant" with specialization will raise "focus" to the height of the development strategy choice of small and medium-sized enterprises. "Especially for small and medium-sized enterprises and start-ups, it is necessary to focus on the accumulation of subdivisions, and most of the stable development of small and medium-sized enterprises are focused on one field from the beginning, and it takes a long time to achieve the future." Xie Gaohui said.
Guangzhou Ruisong Intelligent Technology Co., Ltd. (hereinafter referred to as "Ruisong Technology") has been committed to intelligent welding equipment and intelligent manufacturing production lines since its establishment in 2007. The automated production lines of many models of the local leading enterprise GAC Group are developed by Ruisong Technology. In the view of Zhang Dongsheng, assistant to the president of Ruisong Technology and director of the marketing center, long-term focus on a specific segment will build a higher industry "moat" for enterprises to a certain extent.
"We're often used to calling ourselves 'system solution providers' rather than 'integrators.' Because our job is not simply to simply combine the required hardware, but to provide a true smart manufacturing system after a deep understanding of the customer's unique process needs. For example, Zhang Dongsheng said that in the field of automobile manufacturing, the process of Japanese cars and European cars is different, and different brands of car companies also have their own unique production process standards, so the ability to understand the process has become the key.
Since its establishment, Ruisong Technology has been committed to intelligent welding equipment and intelligent manufacturing production lines.
innovation
"If you don't do technical reserves now, you will fall behind in a few years."
The word "innovation" is particularly important for "specialized and new" small and medium-sized enterprises. Only with good products can we win the competition.
From the initial simple processing enterprise, to the establishment of a joint research and development center with scientific research institutions, with its own intellectual property rights and technology, Shunke Zhilian Technology Co., Ltd. (referred to as "Shunke Zhilian") has invested a lot in new energy vehicle connectors in recent years. In order to improve efficiency, the company independently developed automatic detection instruments, equipped with 8 cameras, which can detect up to 200 products per minute, and the efficiency is equivalent to 40 workers.
"The first is technological innovation, and ultimately empowering the product. The same product, through technological innovation can achieve higher quality than others and lower cost than others. Zeng Zhijian, chairman of Shunke Zhilian, has a deep understanding of the word "innovation". At present, Shunke Zhilian's annual R&D investment is maintained at about 7%, and the R&D team has gradually expanded to more than 200 people. Continuous R&D innovation in exchange for good performance. Last year, the turnover of Shunke Zhilian's new energy connector business segment exceeded 300 million, ranking among the top three positions in the domestic industry.
In terms of the accuracy and technology of instrument testing, although Guangzhou Standard Packaging Equipment Co., Ltd. (hereinafter referred to as "Standard Packaging") has achieved the same level as the world's top units, its general manager Zhou Xuehui still emphasizes innovation: "We must adhere to continuous innovation, innovation is the vitality of enterprises." Zhou Xuehui revealed that the standard packaging began to invest in artificial intelligence, the operation of the future instrument can be unmanned, with the help of big data and 5G technology, it can also achieve interconnection and remote control. This is also part of the digital system that standard packaging is building. "This system will focus on all the displays of packaging testing instruments, maintain and track the testing instruments, and will also integrate the customer's quality management into the testing ecology, and finally even realize the sharing of testing resources."
Different from many sludge drying equipment manufacturers, Guangzhou Shengqi Energy Equipment Co., Ltd. (hereinafter referred to as "Shengqi Energy") has an independent team in research and development and technology. "The R&D personnel are responsible for developing new products, and the technical team mainly provides service support." As a professional enterprise initiator, ShiZeng Mine attaches great importance to R&D innovation. In July 2020, he independently established the R&D team and established the first low-temperature evaporation technology research institute in China. Today, the proportion of the company's R & D personnel has exceeded 10%, and the company's R & D investment costs account for nearly 5% of revenue. In the past two years, due to the impact of the epidemic, enterprises' investment in the research and development of new products has increased unabated. "The degree of investment in technology research and development determines how deep and far the company can eventually go." Shi Zeng Mine said.
Sludge drying equipment of Shengqi Energy.
Like many "specialized and specialized" enterprises, Radio and Television Wuzhou has always attached importance to technological innovation and service innovation. Xie Gaohui pointed out that the company's annual R & D investment in sales revenue remains between 5% and 6%, and this year is expected to exceed 40 million yuan. At the same time, the information transformation is also continuing to invest, last year for the transformation of the information system investment of more than 6 million yuan. "Through continuous investment in R&D and information construction, the company has made great progress in product competitiveness, ability to respond quickly to market demand, and the process and efficiency improvement of the front, middle and back office, and promoted the rapid and healthy development of the company." He said.
"From R&D to commercialization, it takes a certain process. While there is no gain in sight at the moment, it cannot stop there. If you do not do technical reserves from now on, you will fall behind in a few years. Zeng Zhijian said.
soil
Funds and policy support to help "grow tall and strong"
If small and medium-sized enterprises want to grow into "specialized and specialized", in addition to practicing their own martial arts, they are also indispensable to the support and promotion of external forces such as funds and policies. In recent years, Guangzhou has cultivated "specialized, specialized and innovative" small and medium-sized enterprises through policies to benefit enterprises, provide services to help enterprises, and revitalize enterprises in the environment, and stimulate the ability of small and medium-sized enterprises to innovate and start a business.
In the industrial chain, small and medium-sized enterprises such as large enterprises and specialized new "little giants" are ecological to each other. Guangzhou actively guides innovative small and medium-sized enterprises to cooperate with large-scale leading enterprises, integrate into the innovation system of large enterprises, and participate in collaborative innovation in the industrial chain. In particular, the cultivation of "specialized, specialized and new" enterprises is combined with the strengthening of the city's 21 key industrial chains, increasing the support of fiscal and taxation financial policies, and carrying out "chain gold cooperation"; cooperating with various service institutions to launch more specialized and specialized new small and medium-sized enterprise exclusive service products to solve the pain points and difficulties of enterprises at different stages of development. At present, Guangzhou has established 159 small and medium-sized enterprise service stations, and built a "specialized, special and new" small and medium-sized enterprise service network covering all districts.
In terms of financial support, on the one hand, Guangzhou strives for the support of the central financial arrangement for the high-quality development of the "Little Giant" enterprises, as well as the loan discount subsidies given by the provincial finance to the "specialized and special new" enterprises at or above the provincial level, on the one hand, arranges special funds for the development of the municipal industrial and information industry, provides financial lease subsidies, high-growth loan discounts and other services for 1105 small and medium-sized and micro enterprises, and coordinates commercial banks to provide 120 billion yuan of special credit funds for small and medium-sized enterprises.
In the Science and Technology Enterprise Accelerator Park of Guangzhou Development Zone, the eight characters of "small and medium-sized enterprises can do big things" are very eye-catching.
Financial services institutions are also actively exploring. Due to the widespread characteristics of "specialized and specialized" enterprises, it is difficult for banks to accurately match their financing needs due to the characteristics of "heavy intellectual property and light assets". In response to the working capital loan needs of a "specialized, specialized and new" enterprise in Guangzhou, the Guangzhou branch of the Agricultural Bank of China visited the intellectual property office in conjunction with the professional appraisal company, and finally used the intellectual property pledge as the main guarantee method to issue loans to the enterprise.
"The successful landing of intellectual property pledge loans is of great significance for us to explore how to do a good job in specializing in the financial services of new enterprises." According to the relevant person in charge of the Guangzhou Branch of the Agricultural Bank of China, at present, the Guangzhou Branch of the Agricultural Bank of China has more than 300 customers specializing in special new enterprises, and has provided financial services for more than 40% of the "specialized special new" enterprises and 60% of the "Little Giant" enterprises in Guangzhou.
"Guangzhou is the national leader in terms of business environment and policy support. I dare not say that it is the best to do, but at least it is the first echelon. Yuan Jianhua said that Guangzhou's manufacturing industry has a good industrial foundation, the market environment is active, the business environment is good, and many small and medium-sized enterprises can concentrate on taking root in the subdivision field and innovating and developing. A series of policy supports for the growth of small and medium-sized enterprises have created conditions for them to move towards "specialization and specialization".
Up to now, Guangzhou has 68 national specialized and special new "little giant" enterprises, 410 provincial "specialized special new" enterprises, and 1859 municipal "specialized special new" enterprises. Guangzhou Municipal Bureau of Industry and Information Technology said that in the future, it will launch the "eight major actions" of gradient cultivation, technological innovation, market development, three product promotion, digital empowerment, financing acceleration, ecological optimization, and revenue doubling, to empower small and medium-sized enterprises in science and technology, market, digital, financing, ecology, etc., and strive to cultivate 5,000 municipal "specialized and special new" small and medium-sized enterprises, 1,200 provincial-level "specialized and special new" small and medium-sized enterprises, and 250 national-level specialized and special new "small giant" enterprises by 2024. 50 national key "little giant" enterprises.
Expert voices from the research team
The emergence of specialized new "little giants" shows the positive response of technology-based SMEs to innovation policies and industrial transformation and upgrading. Guangdong's market environment and market operation mechanism are good, which provides support for the specialized new "Little Giant" enterprises in terms of market segmentation, innovation ability, market share and mastery of key technologies.
——Lin Jiang, Professor of the Department of Economics, Lingnan College, Sun Yat-sen University
Judging from the growth law of "specialized and specialized" enterprises, it often takes ten years to sharpen a sword in order to develop core products with independent intellectual property rights. Behind the "small and fine" is a lasting focus. Focus on the main business, strengthen innovation, even small enterprises have the opportunity to thrive.
——Peng Dibo, Executive Secretary of the South China Urban Research Association (Think Tank).
Planner: Rong Mingchang
Executive Planner: Wang Haijun
Coordinator: Qiu Ping, Jiang Ying
Executive Coordinator: Xia Jiawen Feng Yunqing Mo Zhihua
Written by: Nandu reporter Huang Shulun Xia Jiawen Feng Yunqing Mo Zhihua Liu Anqi Intern Yang Linying Wu Zeyu Chen Manyu Xiao Yiran Zhang Lingxuan Liao Yinxuan
Editor-in-chief: Huang Qionghong
Design: Liping Yan
Activity Execution: Ye Tong