Zhi DongXi (public number: zhidxcom)
Author | Yunpeng
Edit | Heart edge
On April 19, Hi Nova, an independent consumer electronics brand under China Post Communication Equipment Co., Ltd., released a new hi nova 9 SE series mobile phone.
In December last year, China Post Communications released the Hi nova brand and the new Hi nova 9 series mobile phones, with the goal of "providing young people with mobile smart terminal devices with fashion design, intelligent experience and super performance".
It is worth noting that the Hi nova 9 series and the Huawei nova 9 series also use Snapdragon 778G processors, but the Hi nova 9 series is a 5G mobile phone, and the Huawei nova 9 series is a 4G mobile phone. Previously, the Hi nova 9 series could be purchased in the Huawei Smart Choice Mall after its release.
According to public information, we can understand that China Post Communication Equipment Co., Ltd. is a wholly-owned subsidiary of China Post and Telecommunications Equipment Group Co., Ltd., and its actual controller is the State Council.
Liu Chao, chief strategy officer of Hi nova, said at the opening that the Hi nova 9 series achieved the third place in the sales volume of the 4000-5000 yuan price segment in the national mobile phone market in January this year, and Hi nova has now entered the top 10 brands in the mobile phone industry.
Hi nova 9 SE 8GB+128GB version is priced at 2499 yuan, 8GB+256GB version is priced at 2699 yuan, there are three colors of white, blue purple and black.
First, narrow border + 120Hz screen, "star ring" design continues
The Hi nova 9 SE released today uses a 6.78-inch screen with a screen bezels of 1.1mm, a left and right bezels of 1.05mm, a screen ratio of 94.85%, and a better sense of visual immersion. In terms of screen quality, the Hi nova 9 SE has a screen resolution of 2388 x 1080 and supports P3 wide color gamut.
The Hi nova 9 SE uses a 120Hz high refresh rate screen, it is worth mentioning that Hi nova is optimized for mainstream mobile games, users can experience the high frame mode in the game.
The Hi nova 9 SE continues the "Star Ring" lens module design, and the 7.94mm thickness of the fuselage design is more suitable for the hand. Under the 3D glass back cover, the Hi nova brand LOGO is printed, which enhances the recognition of the product.
Second, the 100 million pixel outsole main camera, double scene dual recording to provide more gameplay for Vlog
In terms of traditional strengths, the Hi nova 9 SE rear is equipped with a 108-megapixel main camera, an 8-megapixel 112° ultra-wide-angle lens, a 2-megapixel depth of field lens and a macro lens.
The main camera adopts a 1/1.52-inch large-size sensor, with multi-frame synthesis technology, through the pixel-level image quality processing algorithm, it can bring clearer and more delicate picture quality and better low-light performance.
In terms of front lens, the Hi nova 9 SE is equipped with a 16-megapixel wide-angle lens that can automatically switch to wide-angle mode, and cooperate with AI algorithms to beautify the face, to achieve a "thousand faces" beauty effect.
The Hi nova 9 SE supports AI-aware shutter technology and can intelligently adjust lens shutter priority. For more than 10 common shooting scenes such as people, landscapes, and sports, the Hi nova 9 SE can sensitively capture dynamic scenes.
In terms of video, Hi nova 9 SE supports the function of switching back and forth continuous streaming such as dual-scene and dual recording, and the Vlog experience is further improved.
Third, 66W fast charge 35 minutes full of blood, dual 5G network automatic switching
In terms of charging endurance, Hi nova 9 SE supports 66W fast charging, official data show that its charge to 60% of the power is only used for 15 minutes, charged to 100% of the power is about 35 minutes, and through the use of high thermal conductivity graphene material, improve the heat dissipation capacity of the mobile phone, prolonging the peak power of mobile phone charging.
The Hi nova 9 SE supports the use of dual 5G networks, and can automatically select a better 5G network for Internet access according to the dual card status.
Conclusion: Hi nova or become a dark horse in the mid-to-high-end market
The release of the Hi nova 9 SE series has completed the mid-range product line of the Hi nova brand, whether it is in the design, camera hardware configuration or charging technology, it is more competitive at the same price, coupled with its "flattering" design, I believe it can attract a certain degree of market attention.
In the domestic 4000-5000 yuan price segment to achieve sales TOP3 results is not easy, the current domestic mobile phone manufacturers in the impact of the high-end market on the road is not smooth, Hi nova can become a dark horse in the high-end market, the future of this new player will plan their own development path? all will become the focus of attention in the industry.