You may not realize that in today's highly competitive smartphone market, there are actually some new brands that have achieved "sudden rise", such as the Hi nova brand, which ranked among the top ten sales in China in less than half a year, and made some achievements in the price of 4000-5000 yuan.
On the evening of April 19, the Hi nova brand brought a new Hi nova 9 series mobile phone, and the first to appear was the Hi nova 9 SE, which was more closely positioned. This phone has a good performance configuration, such as the screen is put together high resolution (1080P level), narrow bezels (left and right borders are only 1.05mm), high screen ratio (up to 94.85%), wide color gamut (support to DCI-P3) and 120Hz refresh rate and other characteristics, are the mainstream level, to cope with daily use I believe it is difficult to pick out too big faults.
In terms of design, Hi nova 9 SE has also made a lot of efforts, for example, the lens module continues the previous "star ring lens" design seriously, while the fuselage thickness is reduced to 7.94 mm to ensure the grip, with the glass body material, the texture of the whole machine can be greatly improved.
In terms of color matching, the Hi nova 9 SE offers three options, namely "Dream Shellfish", "Dream Ice Blue" and "Glossy Black". In general, the design elements and concepts are more in line with the tastes of offline consumers, and the clear focus allows Hi nova 9 SE to have a clear product direction and delve into it.
In terms of image capabilities, the biggest highlight of hi nova 9 SE is that it is equipped with a 100 million pixel sensor and is also equipped with a 112° ultra-wide angle lens, and the comprehensive imaging capability is still relatively advanced. The Hi nova 9 SE's front-facing camera is 16-megapixel, with a customized beauty solution, which is also the common level of current offline models.
In terms of peripheral configuration, the Hi nova 9 SE is equipped with a wired charging of 66W, which is said to be able to charge 60% in 15 minutes and only takes 35 minutes to fully charge. Hi nova 9 SE also supports dual 5G network functions, the system can switch the network card according to the network environment to meet the Internet access needs.
In terms of price, Hi nova 9 SE has two versions, the 8GB+128GB version starts at 2499 yuan, and the top price is 2699 yuan, and will be fully sold on April 23.
Lei Technology believes that the biggest feature of the Hi nova 9 SE mobile phone is that it has a clear and clear positioning, and when it is time to find the target group and find out the preferences, it is much simpler to prescribe the right medicine. Impressing young consumers with rich and practical peripheral configuration and trend design is the "killer skill" of Hi nova 9 SE, and this strategy is indeed possible to succeed from the performance of predecessors, and the future development of the Hi nova brand is also worthy of our attention and expectations.