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A week of food industry dynamics: Laotan sauerkraut instant noodles returned to the shelves, Nai Xue's tea, China Resources snowflakes were punished

author:China Food Policy Watch

"Master Kong's old sauerkraut instant noodles return to supermarket shelves" on the hot search

After the CCTV 315 evening party exposed the "Soil Pit Sauerkraut", Master Kong issued an apology overnight, and some e-commerce and supermarket platforms directly removed the "Soil Pit Sauerkraut" incident involving Master Kong's sauerkraut instant noodle products, however, the "Soil Pit Sauerkraut" incident has been exposed for less than a month, and Master Kong's Old Temple Sauerkraut Instant Noodles have returned to the supermarket shelves.

But consumers don't seem to buy it. Netizens believe that even if there is no problem with the quality of the current master Kong Laotan sauerkraut instant noodles, because the previous "soil pit sauerkraut" incident has caused psychological shadows, it is not planned to eat again.

An advertisement for a store of Naixue's tea in Shenzhen involved medical terms was administratively punished

According to the administrative penalty decision issued by the Luohu Bureau of the Shenzhen Municipal Market Supervision and Administration Bureau (Administrative Punishment Decision Document No.: Shenzhen Supervision Luo Punishment [2022] Ji No. 37), the Baihua 2nd Road Branch of Shenzhen Neixue Restaurant Management Co., Ltd. was fined 1499 yuan for violating Article 17 of the Advertising Law of the People's Republic of China, involving disease treatment functions in advertisements, as well as using medical terms or terms that are easy to confuse the goods being marketed with drugs and medical devices.

China Resources Snowflake Beer was fined 240,000 yuan for exceeding the standard sewage discharge

According to the credit China website, China Resources Snowflake Beer (Liaocheng) Co., Ltd. was recently fined 240,000 yuan by the Liaocheng City Bureau of Ecology and Environment for suspected of discharging water pollutants in excess of standards.

It is understood that China Resources Snowflake Beer (Liaocheng) Co., Ltd. was registered and established in Liaocheng Administration for Industry and Commerce on January 21, 2005. The company's business scope includes the production and sales of beer and its by-products; the production and recycling of packaging for the company's own use.

Ferrero announced a recall of chocolate produced in Belgium, and the General Administration of Customs warned against consumption

On April 15, the General Administration of Customs issued a document saying that Ferrero announced a recall of any batch, shelf life and packaging of chocolate products produced in the Belgian Arlon factory in Belgium for Kinder Surprise, Kinder Mini Eggs, Kinder Surprise Maxi and Kinder Schokbons.

At the same time, the General Administration of Customs reminds consumers not to purchase the above products produced by Ferrero Group's Arlon factory in Belgium through any channels. If any of the above products produced by Ferrero Group's Arlon plant in Belgium are obtained by any means (including purchase and gift through various channels), stop eating them immediately and contact the original channel for returns or contact Ferrero Trading (Shanghai) Co., Ltd.

Takeaway seals should be "standard"

From April 1, Beijing's "Code for the Safety Management of Online Catering Services and Catering" was officially implemented. The specification requires that takeaway merchants should use sealing methods such as takeaway packaging seals or disposable sealed outer packaging bags, and the sealing and outer packaging bag mouths should not be restored after opening.

Takeaway seals should become the "standard" of takeaway catering. This requires local actions to improve local regulations, incorporate the setting of takeaway seals into supervision, and make takeaway seals from scratch as much as possible. In addition to catering enterprises and regulatory authorities, other relevant parties should also raise awareness and take the initiative to participate.

Whether Darash shares can successfully go to Hong Kong for IPO

Recently, Domino's sole franchisee of Domino's Pizza in Chinese mainland, Hong Kong and Macao Limited (hereinafter referred to as Darby Shares) submitted a prospectus to the Hong Kong Stock Exchange for listing on the Main Board. However, according to the prospectus of Darash Shares, it has lost money for three consecutive years, and the cumulative amount of losses has exceeded 900 million yuan.

From the perspective of external competition, ambitious similar enterprises should not be underestimated; from the perspective of their own operations, the continuous loss of performance and the high cost investment have caused market doubts. Whether Darash shares, which are carrying the weight forward, can achieve the goal of "China's first pizza company" is still a question mark.

Green tea went to Hong Kong for listing and encountered material "failure"

In March 2021, Green Tea Group Limited ("Green Tea Restaurant Group") submitted a prospectus to the Hong Kong Stock Exchange, which was disclosed to be "invalid" six months later, and in October 2021, Green Tea Group again submitted a listing application to the Hong Kong Stock Exchange, and passed the listing hearing and disclosed the post-hearing prospectus in early March 2022. On April 7, the reporter noticed on the website of the Hong Kong Stock Exchange that the listing application materials of Green Tea Group showed "invalidity".

Industry insiders believe that at a time when competition in the Chinese catering track is intensifying and young consumers' tastes are changing rapidly, many more distinctive and updated innovative restaurants have risen. The lack of characteristics, social attributes and lack of punch card attributes of green tea's criticized dishes are the pain points in its embarrassing position. The key issue for green tea restaurants is to re-locate them.

The former chairman was accused of a number of irregular behaviors, and Haixin Food received a letter of concern

On April 8, the Shenzhen Stock Exchange issued a letter of concern to Haixin Food, requesting clarification on the irregular behavior reported by the media recently, such as Teng Yongxiong, the largest shareholder and former chairman of Haixin Food, interfering in the daily production and operation of the company in recent years and abnormally affecting the normal performance of the company's directors and supervisors.

According to reports, Teng Yongxiong, the largest shareholder and former chairman of Haixin Food, has in recent years engaged in irregular behavior beyond the scope of shareholder rights stipulated by laws and regulations, including interfering in the daily production and operation of the company, abnormally affecting the appointment and removal of personnel of the company and restricting the normal performance of the duties of directors, supervisors, senior managers and other personnel of the listed company, not performing the approval procedures with the intention of compulsorily using the company's official seal, and requiring the company's personnel to provide services for them without compensation.

Net profit has fallen for two consecutive years, and whether prefabricated dishes can save hengshun vinegar industry performance

Recently, Hengshun Vinegar Industry revealed on the interactive platform that "the company has actively developed and laid out the product series of prepared dishes", which immediately attracted a lot of attention. Some insiders analyzed: "Condiment companies layout pre-made dishes, there are certain dividends, but this point does not apply to Hengshun vinegar industry, because in addition to vinegar, there are soy sauce, oyster sauce and other aspects, Hengshun vinegar industry lacks a complete industrial chain." ”

In 2020, Hengshun Vinegar Achieved operating income of about 2.014 billion yuan, an increase of 9.94% year-on-year; net profit attributable to shareholders of listed companies was about 315 million yuan, down 3.01% year-on-year.

In 2021, Hengshun Vinegar is expected to achieve a net profit attributable to the shareholders of the listed company, which will decrease by 169.52 million yuan to 199.52 million yuan, a year-on-year decrease of 53.85% to 63.39% compared with the same period of the previous year (restated), and the net profit attributable to the mother in 2021 will be reduced by 170 million yuan to 200 million yuan compared with the same period of the previous year (after restatement), a year-on-year decrease of 53.92% to 63.44%.

After being expelled from "baijiu", there will be a separate standard for "perfumed liquor"

On April 8, the China Liquor Industry Association released a draft of the group standard for "Perfumed Liquor" on its official website. Previously, "perfumed liquor" no longer belongs to the ranks of "liquor" due to the use of food additives, and this solicitation of opinions also means that "perfumed liquor" will usher in a new and separate standard.

According to the preparation instructions, the group standard of "Perfumed Liquor" was approved by the Group Standard Review Committee of the China Liquor Industry Association, led by the China Liquor Industry Association, and the drafting units included China Food Fermentation Industry Research Institute Co., Ltd. and many liquor companies such as Niulanshan, Red Star Shares, jian nanchun and so on. The preparation of the group standard is mainly because the perfumed liquor is transferred from the liquor classification, resulting in the fact that there is no standard to rely on in the production, inspection and sales process of this type of product.

Luckin Coffee's bankruptcy protection proceedings are over

On the evening of April 11, Luckin Coffee announced that the company had successfully completed the debt restructuring, and with the support of creditors, the company officially ended the bankruptcy protection process as a debtor. At the same time, Luckin Coffee has comprehensively solved the problems left over from history and returned to the normal company state.

Guo Jinyi, chairman and CEO of Luckin Coffee, said that the company completed the debt restructuring with the support of creditors, marking a new beginning for Luckin Coffee, which is already in a favorable position to continue to grow and create long-term value for stakeholders.

Tao Li Bread's net profit attributable to the first quarter was 158 million yuan, down 2.8% year-on-year

On the evening of April 11, Tao li bread (603866) disclosed that the first quarter of 2022 performance express report showed that the company's operating income in the first quarter was about 1.452 billion yuan, an increase of 9.43% year-on-year; the corresponding attributable net profit was about 158 million yuan, down 2.8% year-on-year.

Tao Li Bread said that the reason for the decline in performance was due to the increase in the price of some raw materials and the increase in terminal distribution service fees, which led to a slight decline in the company's gross profit margin in the current period; the company's foreign exchange income and financial management income in the same period last year were higher than in the current period.

The slaughter giants, who are mired in losses, have a hard time

Shuanghui Development handed over the first negative growth annual report since its listing, the Golden Ham was filed by the Securities Regulatory Commission, Huatun shares or the first loss after the listing, the giants of the slaughtering and processing industry are not only somewhat ugly in performance, but also entangled in negative public opinion. In this regard, some insiders have analyzed that in the downward stage of the pig cycle, slaughtering enterprises are also deeply mired in losses. As head pig breeding enterprises increase the layout of slaughtering business, the slaughtering industry may become more and more intense.

Under the current downward trend of pork consumption, the pressure on the giants of the slaughtering industry may increase in the future. According to Zhu Zengyong, chief analyst of the monitoring and early warning of the whole pork industry chain of the Ministry of Agriculture and Rural Affairs, according to population conversion, the annual per capita apparent consumption of pork in the mainland has declined slightly for five consecutive years since 2015, although it has rebounded in 2021, a sharp increase of 24.5% year-on-year, but it has not exceeded the highest level in 2014. In the future, mainland pork consumption may show a trend of first slightly increasing and then decreasing.

Condiment companies with declining sales have found their own way out

In 2021, the sales volume of condiment head enterprises such as Haitian Flavor Industry, Tianwei Food, Jiajia Food, and Fuling Squeezed Vegetables has declined, and those who can achieve "no loss" are already the leaders in the industry. In this regard, industry insiders said that since 2020, condiment companies have raised prices many times, but the embarrassment of declining sales shows that price increases can no longer become a means for industry enterprises to drive performance growth, and they must find a way out and find new performance growth points.

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