Recently, did you drink the "coconut cloud latte" that came out of the circle of fire?
It is understood that the "coconut cloud latte" is a new product jointly launched by the Internet brand Luckin Coffee and the coconut tree group that surpasses the earthy advertising brand that people cannot understand, the two can be described as a strong combination to play with the new idea of coconut, and now young people almost have a cup of coconut cloud latte in their hands.
A product can become a blockbuster, and in the current Internet thinking, its possibility is much greater than before. In the current market, the iteration of products has become extremely active, we can see a lot of sudden explosive products from time to time, may be complete iterative innovation, may also be the form of micro-innovation, may also be design and visual improvement, but the same destination, after all, is the Internet sales and communication channels, and coconut cloud latte is the use of Internet links online and offline to form a joint force to maximize market performance.
And this kind of thinking is also emerging in the automotive industry. For example, the first yacht-class 7-seat family car of Dongfeng Fengxing, which has just been listed, as the first star product of Dongfeng Fengxing to enter the mainstream 7-seat family car market, the debut of Fengxing Yacht has become the focus. The main reason for this is also to capture the diverse needs of young people and the forms of innovation.
The game-breaking work is both exquisite and practical
Generally speaking, many people think that the 7-seat family car MPV is accustomed to positioning commercial cars, but Dongfeng Fengxing Yacht wants to become the family car that understands a new generation of young families best, and its product level is also fully in line with the needs of contemporary young people.
First of all, in terms of appearance, the Fengxing Yacht boldly innovates, adopts a new design concept of "front dynamics", draws inspiration from the yacht that rides the wind and waves, rides the wind and waves front grille, the standard galaxy flow LED headlights have great visual impact, the arc through the elegant waist line creates a sense of harmony between the dynamic curved surface and sharp lines, and the spread-wing dynamic through the taillights integrated by 252 LED luminous bodies creates a brilliant lighting effect full of vitality, who does not love such an external design?
The appearance is exquisite, the interior is light and luxurious, which is the biggest surprise given to users by the popular yacht. The windy yacht has a comprehensive and humanized design to create a comfortable ride experience for each seat. Equipped with a high-touch NAPPA leather zero-pressure seat, the ergonomic wrapping design creates a "zero gravity" luxury sitting feeling. Support 10-way electric adjustment function of the main driving seat, in addition to the heating, ventilation function, but also with 5 modes, 8 massage points massage function, as well as the most 43 storage spaces in the same level, to fully meet the personalized needs of consumers.
Family selection, both warm and romantic
In terms of size, the length, width and height of the Fengxing Yacht are 4850/1900/1715mm, with the longest wheelbase of 2900mm in the same class, subverting the previous 7-seater space layout. The second row of seats can also slide 200mm forward and backward, and move 160mm laterally from side to side, creating the strongest spatial performance in the same class in space.
In addition, the vehicle configuration of the wind yacht is also very worth mentioning, in order to further meet the needs of the majority of users for MPV, the wind yacht is equipped with L2 + level intelligent auxiliary driving function, the integration of adaptive cruise, lane departure warning, front collision warning and other 8 high intelligent driving assistance functions, for the owner to avoid unknown risks in time, very practical and heart-warming.
In terms of power, Fengxing Yacht adheres to the concept of "efficient and reliable" to create a golden power combination. Equipped with Mitsubishi's latest 1.5TD turbocharged engine, it combines the advantages of low fuel consumption, low noise, high performance, low emissions and light weight, with 197 horsepower super power, fuel consumption of ≤ 6.6 liters per 100 kilometers, achieving the best balance between power and economy.
With the opening of the second and third tires, more and more families have become multi-population families, if it is a first-line limited number of cities, then there will be a family with only one car phenomenon, then the 7-seat attribute of the MPV is particularly cost-effective. Named after the yacht, it is not difficult to see that Dongfeng Fengxing hopes to create a benchmark family model with yacht-class standards, bringing a yacht-class comfortable riding experience to the Chinese family, and thus becoming a 7-seat family car subversive.