On April 15, Tesla CEO Musk announced that it would buy Twitter for $54.20 per share in cash, which the Financial Times estimated would require a total of $43 billion (more than 270 billion yuan) to be exchanged for $100 notes, or 451 tons. 4 heavy trucks are required to drop them.
You know, the news on April 4 shows that Musk has acquired Twitter shares for three consecutive months, spending a total of $2.64 billion, holding 9.2% of the shares, and is already the largest shareholder, although the management is also loyal to Musk, he refused to join the board.
Unexpectedly, within a few days, he dressed up as a "barbarian", "shocked body" questioned "Twitter is dying", the vote for various innovative Twitter functions flew up, followed by the acquisition of Twitter wholly, all the way sparks with lightning, melon frequency, melon rush, melon continuous.
Indeed, Musk is a heavy Twitter user, settled in 2009, posted more than 17,300 tweets, the average number of likes exceeded 120,000, the fans exceeded 81 million, is the first big V in addition to entertainment stars.
Especially in the past year, he has played this "influence" identity to the point of slipping up.
In February 2020, Musk began to repeatedly demonize "Dogecoin" on Twitter:
One will say "only Dogecoin in my heart"; one will shout "Space X will send Dogecoin to the moon"; one will jokingly call Dogecoin a "scam"...
Thus set off a bloody storm in the currency circle, a burst of sharp rises and falls, a few letters can affect the trend of cryptocurrencies, and Musk has coins in his hands, sitting on the bank and doing the game, it is true that "Qin Shi Huang ate peppercorns - Hemp"
Nowadays, Musk of "Twitter speculation" has changed his style and wanted to "tweet to push", which is really not "doing whatever you want if you have money", which can be seen from his suggestion to use the Dogecoin he mainly promotes as a payment.
You know, Twitter DAU is currently 300 million, and Zuckerberg Meta (formerly Facebook) of the world's 3 billion, WeChat domestic 1 billion compared, the gap is really too big, even if there are many stars to help, the momentum in the past two years is also deteriorating, properly falling into the second camp of social networks.
Its equity is sparse, the founder's shares are seventh, before Musk shot, the investment institution is the majority shareholder, so its development is extremely conservative, not at all the Internet "accelerated trial and error, rapid iteration" style, with the reputation of "ancient" social networks.
For example, the video mode is still stuck in the old 2015 mode, and the layout of graphics, videos, comments, etc. is chaotic, like a hybrid version of the feed stream in the PC era... Such a social network lacks change.
Meta relies on the meta-universe to re-plan the track, WeChat relies on video numbers to deepen the market, and Twitter relies on what to change its life against the sky?
An old churros in the currency circle said that according to Musk's beating, after taking down Twitter, it is possible to use blockchain, cryptocurrencies and other cutting-edge routines to bless Twitter, making it a social network that is longer than speculating coins.
As long as a series of cryptocurrency expansion schemes are engaged, first Twitter internal settlement, when they need to be withdrawn, and then return to external platforms such as exchanges to trade. In this way, the capital pool of the currency circle is created, and the value of the next era of social networks + speculation is magnified.
Even manipulating his bound Dogecoin, social network spread, proliferation, viral marketing, repeated hype, and overhead of other currencies and Ethereum, is also possible.
Or the familiar taste, the familiar recipe, Musk plays the "barbarian" with outside the circle means, the life of the old industry, which is also his routine of doing Tesla cars and Space X rockets, not to mention, as the world's richest man who pays $11 billion in taxes a year, $43 billion in acquisitions is really not a big problem for him.
In a word: there is a routine, no baggage, dare to do it, not afraid of losing. Only in this way, will the Twitter with the surname "Ma" become a leek combine harvester in the currency circle? Does that kind of social network really grow on the user's aesthetic? Only wait for the time to verify.
I hope that the old coffee who plays push can continue to eat and drink spicy, and do not blow the lamp and pull out the wax.
above.