It is good to have a goal, but it is also realistic when setting goals, you have to understand the strength of your own company and the product strength of your own products, otherwise the goal of the brain door may eventually become a joke in the industry.
I feel that the current polar fox is on the road to become a joke, ah, last year spent 400 million marketing expenses to sell more than 6,000 cars, this year it is not ashamed to set the sales target at 40,000 vehicles, where is the courage?
In January this year, BAIC Polar Fox sold 827 vehicles, 550 vehicles in February, 1623 vehicles in March (sales data source from the Automobile Circulation Association), the first three months added up to a total of 3,000 vehicles, according to this situation, the whole year is also more than 10,000 sales, how to complete the target of 40,000?
The main thing is that this is still the sales volume of the BEIQI Polar Fox before the price increase, what if the price increase is after? Will sales be worse?
The mountain will fall, rely on everyone will run, BAIC Jihu don't always want to hold other people's thighs to develop, the final competition of the enterprise is still the competition of its own core strength, of course, if you are not, then you can only take this mode, but since you decided to take this leg-hugging mode, you must be prepared to collapse at any time.