On the evening of April 7, the world's first large-scale luxury electric MPV - "Lantu Dreamer" officially opened pre-sale, the price range of the seven-seat version of the model is 380,000-48 million yuan, while the four-seat customized version of the model is priced from 600,000. Officials said the Dreamers opened the tasting in May and expect owners to pick up the car in July.
Looking at the domestic market, high-end luxury MPV with Buick GL8 Avia and Toyota Alpha as the mainstream models in the market, and are also fuel models, while Lantu Dreamer has entered the new energy MPV market for the first time.
On the question of why Lantu should make an electric luxury MPV, Lantu CEO Lu Fang also responded:
1, the car in the era of electrification, intelligent era, low-carbon travel is gradually deeply rooted in the hearts of the people, the market needs a real electrified, intelligent MPV, the need for tram gene MPV, rather than oil to electricity.
2, consumption is upgrading, China's family structure is also changing, more and more two-child, multi-child families and more and more three-generation families appear, need to meet the high quality of multi-person travel scenarios. High-end luxury MPV is the best solution for multi-person travel. Chinese families need a real family car.
Chinese entrepreneurs also need really comfortable business travel, a quiet space, a space to talk about things, a space to relax, or even a space to be alone. High-end electric luxury MPV is the best companion for business trips. Chinese companies need a real business car.
3. In the scene of multi-person travel, it is necessary to consider the safety of all vehicle personnel, so that travel is meaningful. There are currently many MPVs on the market, including 6-seat SUVs, the third row is small and encroaches on the luggage space, and when rear-ended, the third row is prone to danger.
It is not possible to balance the relationship between people and luggage when there are multiple passengers, and in most cases, the space requirements of luggage cannot be met when meeting the number of people to ride. In order to protect the space in the car, MPV mostly adopts a two-box body structure, which is difficult to meet high requirements in terms of structural strength and stiffness. This is a pain point for MPV users and needs to be addressed
4, the comfort of the second row of MPV seats is the concern of all users, but even the current mainstream business MPV on the market, when driving on the flat road, passengers sitting on the second row of seats will feel obvious vibration, not very comfortable, this pain point also needs to be solved.
5, the MPV on the market, rarely pay attention to the driver's driving experience. Reducing the fatigue of the driver's posture and making the driver happy to drive will effectively improve driving safety. This pain point is related to the safety of all vehicle personnel and needs to be solved.
6, we are both enterprises, but also users, we understand these pain points and needs, we want to provide solutions.
