The simple style of public welfare poster design, with its advantages of conciseness and conciseness, meets the aesthetic needs of modern society.
Guidance and persuasion is the most common design method for simple style public welfare poster design, and it is also a very widely used expression method. It expresses the design ideas of public welfare posters on the poster screen, and directly guides and exhorts people to treat the environment and society with public welfare thoughts and behaviors. Because this design method directly conveys the main theme of the poster design to the audience, it is necessary to consider the angle of creative expression and use the most acceptable expression of the public to convey the public welfare information.
The audience of the concise style public welfare poster designed with the guidance and persuasion method is very broad, which is suitable for the use of more realistic graphic pictures and simple and easy-to-understand poster titles. For example, many public welfare posters on drunk driving and civilized etiquette are designed using the guidance and persuasion method.
Contrast is an artistic expression that creates tension by creating opposing conflicts and sets off key messages through tension. Through this technique, the design of simple style public welfare posters can more clearly emphasize the key content that the poster hopes to convey to the audience and give the viewer a deep visual impression.
The contrasting method is a kind of expression method with high frequency and simple effect, and the use of this expression method in the design of simple style public welfare posters requires certain artistic processing. When using the technique of contrasting background in the design of a simple style of public welfare posters, it is necessary to simplify the level of visual graphics and only take the most characteristic parts of the graphic elements, because only the main graphics are concise enough to set off the purpose of the poster design.
The application of contrasting and foiling techniques not only strengthens the visual impact of public welfare poster design, but also contains the creativity of designers and expands the appeal of public welfare poster design.
With the help of association, the quality or characteristics of the image expressed in the poster design are artificially increased or highlighted, so as to increase the visual stimulation of the viewer and obtain more attention and memory, which is an exaggerated joint idea. Through this design technique, the essence of things can be more clearly emphasized or revealed, and the artistic effect of poster design can be strengthened.
The use of reasonable exaggeration in the design of simple style public welfare posters can play a wake-up call for people, making it easier for people to be affected by the content conveyed by the poster design, so as to be able to adjust their words and deeds.
For example: exaggerated smoking on people's physical harm, harm to family and children to knock people's hearts, the determination to quit smoking, many strictly prohibit smoking public welfare poster design is designed using exaggeration. It is worth noting that the use of exaggerated ideas to design public welfare poster design should consider the credibility of exaggerated content, and excessive exaggeration or untruthful treatment will be counterproductive.
Through the use of exaggerated association techniques, it injects a strong visual impact into the design of simple style public welfare posters, so that the idea of public welfare can enter people's minds more deeply and play a better publicity role.
The humor method is a clever reproduction of comedic characteristics in poster design works, and the theme idea of poster design is reflected in the poster design picture in a way that makes people laugh. The simple style of public welfare poster design often uses cartoon images to express the theme. The humorous and humorous method applies clever plot design, combines the public welfare idea in the poster design, and unconsciously completes the publicity purpose of the public welfare poster design under the humorous and humorous atmosphere.
The humorous and funny method can make the poster design produce unexpected and unique design effects, so that the viewer will smile and play an artistic appeal in a very intelligent way.