On March 15, when the company was supposed to be the most dissipated, Tesla defied the wind and officially announced the second price increase in 5 days.
Compared with the domestic brand, which is trembling and hesitant, Tesla is really rational and blatant: 30,000 in 5 days, only Model 3 and policy subsidies are left, and the face is not wanted.
The most bizarre thing is that the word "endlessly rising" is not only reflected in price, but also in sales. Opponents are all surprised: "Buy up, not buy down" When is it also fulfilled in the matter of buying a car?
Tesla's strength lies in product competitiveness and market hegemony. In 2021, the Chinese market sold 321,000 vehicles, an increase of 133%, and more than one hundred million yuan a day. The data is clear, and it is difficult to think of it without willfulness.
Someone said: Tesla, what are you cowing? Cutting corners, looking at users,, talking about you.
Indeed, Tesla cut corners, the interior is notoriously streamlined, can not be wanted, only a large screen, so dazzling, so advanced.
However, Tesla is definitely streamlined. Take the assisted driving system as an example: Tesla only uses one millimeter-wave radar, and the others are cheap ultrasonic radars and cheap cameras, but the effect can reach the level of BBA luxury configuration. Because its system is too good: it invests a lot of money and people to study the algorithmic software that identifies, integrates, and controls to ensure that the software is smooth and has room for upgrade, which in turn achieves the purpose of controlling the script.
The point is that software design is a one-time investment, and the cost of maintenance and upgrades after completion is almost zero. In fact, Tesla's original large die casting machine is also this truth, although the investment is large, absolutely astronomical, but can reduce more than 70 parts to 1, in the long run, will inevitably bring about a significant dilution of costs.
Tesla, cow what? This problem is worth thinking about for those domestic players who spell configuration, shape, service, and PPT.
