Text: Huaxia
According to a statistical report released by the China Internet Network Information Center, as of December 2021, the number of Internet users in China reached 1.032 billion, an increase of 42.96 million over December 2020, and the Internet penetration rate reached 73%. Rural Internet users reached 284 million, with a penetration rate of 57.6%. The number of elderly Internet users aged 60 and above has reached 119 million, and the penetration rate is 43.2%. Among them, the proportion of elderly netizens who can independently complete network activities such as health codes/itinerary cards, purchase of daily necessities, and search for information reached 69.7%, 52.1%, and 46.2%, respectively.
In addition, the average person on the mainland has spent 28.5 hours of internet access per week, an increase of 2.3 hours from December 2020. Nowadays, people are more and more inseparable from mobile phones. Whenever I have time, I can't help but swipe my phone instead of chatting with the people around me. Brush all the way to the company when you go to work, touch the fish with your mobile phone when you go to work, and brush your mobile phone at home after work until 1.2 am. At the party, they still look down and play with their phones. If you don't have a cell phone, it can make people panic.
While the web can meet the spiritual needs of people of all levels and ages, it is a double-edged sword. While bringing us convenience, there are also many disadvantages and negative effects. Cyber fraud is one of them. Fraud is plentiful. With the improvement of the level of science and technology and the popularization of the Internet, fraud routines continue to "upgrade", and fraudulent means are more "advancing with the times". Many consumers can't prevent it, and their decades of savings are scammed almost overnight. Therefore, in today's Internet age, we should be very cautious.
There is also the emergence of online loans. Online borrowing channels are rich and diverse, which is very convenient. It's easy to borrow money. Stimulated by the desire to consume, many low-income people have long borrowed money to satisfy their vanity. Therefore, it is easy to fall into the trap of "raising cards with cards and loans with loans". Once an interruption occurs, it is likely that it will not be repaid and become an "old lai". According to data previously released by the central bank, as of the end of the second quarter of last year, the total amount of credit card overdue for half a year has reached 85.428 billion yuan, more than 10 times that of 10 years ago. As a result, the bad debt rate of banks is rising year by year. The central bank has begun to tighten regulations on credit cards and will control the cap on credit limits. When the central bank spoke, major banks did not dare to ignore it and introduced credit card control schemes.
In the case of the Agricultural Bank, control measures including but not limited to eligibility for this and future events, freezing points, canceling discounts, and adjusting credit card limits will be taken. Where the circumstances are serious, criminal responsibility is to be pursued in accordance with law. Once the credit card is overdue for a long time, it will be included in the list of untrustworthiness and become the "old lai" in people's mouths. After that, not only their own travel and consumption will be affected, but their families will also be affected. Although online loans have hollowed out many people, after all, there are only some young people, and the scale is not very large. However, after online loans, there is now another "trap" of hollowing out the Chinese, that is, short videos.
According to statistics from relevant Chinese departments, among the 1 billion netizens on the mainland, short video users account for nearly 90%, and 900 million people participate in it. In the era when everyone has a smart phone, there are more and more "low-headed people" in China. Buses, subways and streets are full of people giggling with their phones. As a way of leisure and relaxation, short videos can indeed reduce the stress of life and inject some fun into daily life, but in the long run, it will create a "pathological" situation in society.
Short videos have become a weapon for users to "kill" time. Many people are addicted to brushing and falling into this "trap" and cannot extricate themselves. It was originally just for relaxation and entertainment, but after brushing for an hour or two, it passed. The great thing about short videos is that they are short in time, but they bring emotional stimulation, and they can always have new content and bring new stimuli. This emotional superposition effect prompts people to continue to brush up.
When people fall into the trap of short videos, it brings a lot of harm. Many people waste their time on short videos. They get nothing but emotional stimulation. Young people gradually lose the ability to think deeply, which takes up work and study time, resulting in low work efficiency and personal progress. In the long run, this will only reduce the aggressiveness of young people.
In addition, most people invest a lot of money to tip their favorite streamers. For example, a man in Zhenjiang, Jiangsu Province, embezzled 8.9 million yuan from the company to tip the female anchor. A 12-year-old boy in Jinhua, Zhejiang Province, stole more than 80,000 deposits from his parents, more than 10,000 for tip anchors and more than 60,000 for buying game skins. This situation can be said to be everywhere.
CCTV has also reported on the negative impact of short videos many times, but it has not attracted attention. Of course, this is not to say that short videos are useless. It really enriches our lives and constantly creates business opportunities. Live streaming, e-commerce and education have all developed through short videos. Some creators make money through short videos and even spread Chinese culture. For example, Li Ziqi is deeply loved by foreign fans.
For the impact of short videos, the state has finally "shot". Previously, 17 film and television industry associations, 54 film and television companies and 5 video platforms jointly issued the "Suggestions" again to effectively protect the copyright of short video editing of industry content. It is worth noting that the "proposal" added 514 industry professionals, including 514 industry professionals such as actors Li Bingbing and Zhao Liying. In addition, according to CCTV News, Yu Cike, director of the Copyright Bureau of the Central Propaganda Department, responded that he would continue to increase the crackdown on short video infringement in the field of short videos.
In the future, short videos will become one of the main contents of people's amateur consumption, but I believe that with the enhancement of copyright awareness, content will become more and more standardized and more active. I also hope that more netizens who like short videos will not fall into immersive short videos. Especially on the road and at work, we have more and better things to do, don't we?