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Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

Every year, the 315 party is when Xiao Lei eats melon and watches the play, but there are not many revelations that can really make people shine, this year's sauerkraut, potato flour, etc. are probably one, at least after seeing the production conditions of those sauerkraut, Xiao Lei decided not to eat sauerkraut again in the future.

In addition to common food safety problems, this year's 315 also listed a lot of network problems, such as live broadcast tips, inferior jade trading, fraud, etc., which are actually very common things on live broadcast platforms. In addition, there is also the "pornography" link that "old drivers" like to hear, and this year's list is the big brother of our second-hand platform - a certain fish.

According to the public revelations and reporters' secret visits, a fish platform has always had a phenomenon of private pornography, and many individual sellers induce buyers to add the seller's personal WeChat or QQ in the name of services such as "playing with", and then privately sell some "indecent" videos and pictures on these chat platforms.

Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

There are even some fish sellers on QQ or WeChat, directly selling "special services" at high prices, and even saying that as long as they give money, they can do anything, as for what is the matter, Xiao Lei can only say "understand everything". Of course, now you go to a fish to search for related keywords, you must not see anything, has long been officially included in the blocking list of a fish, but can block keywords really eliminate the existence of such services?

A fish is yellow? It's no longer news

Many readers have read the report of the 315 party, only to know that a certain fish that they often use is actually selling this kind of thing, and some netizens are even calling out: "Why did I know it after I was blocked?" ”。 Obviously, for this kind of thing netizens have seen a lot of strange, but "regret" their own eating melon to eat late, if you can know in advance can eat more "melon".

Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

As an experienced "old driver", Xiao Lei can only say that similar transactions on a certain fish have actually existed for a long time, and a certain fish has actually been rectified many times, but with little effect. Because sellers can always find ways to circumvent the screening mechanism of a fish, from harmonic words to edge balls, and even completely incompatible goods can become links to sell similar services and products.

Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

In a fish's edge ball service, the seller will be the Associative chinese characters and the suggestiveness of the picture to the extreme, although ordinary people may not find anything at a glance, but the "old drivers" will certainly be able to taste the hidden information, and even some netizens with rich imagination and Internet experience can quickly return to the taste.

However, the second meaning hidden behind the pictures and descriptions is like a book for a fish's artificial intelligence screening system, at least in the eyes of the intelligent screening system, these sellers are selling "normal" goods. Therefore, the repeated prohibition of similar problems of a fish can not be completely attributed to the management errors of a fish, in fact, a fish has repeatedly raised the monitoring threshold, and even wrongly blocked many sellers who normally sell second-hand goods.

However, as mentioned above, no matter how to improve the detection standard, sellers can always find ways to circumvent, and in the end, it will damage the normal user transaction experience. Unless a fish can verify every item on the shelf, it is impossible to prevent such services from being sold on a fish.

Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge
Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

Even if manual verification is popularized, sellers and buyers can also negotiate on other social platforms and then trade through a fish platform, at this time the seller is on the shelves is a completely normal product, only need to complete the transaction through offline delivery and other ways.

Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

To put it bluntly, as long as the seller and buyer want to make a deal, they have a way to make a deal on the platform unless a fish is shut down. Even if a fish is shut down, it can also be completed through other means, it may be a salted fish market, it may be a marine fish market, or even a direct one-to-one transfer can be, in the Internet age people want to bypass the supervision to do some things Only the difference between "difficult or not", there is no difference between "doing or not doing".

For these social platforms, second-hand trading platforms "sweep pornography" action has not stopped, the platform has been self-discipline and standardization, the effect is naturally there, at least in the popular channels, sections are no longer seen in the previous kind of explicit posts and publicity, illegal accounts will often eat a "permanent package".

Although the platform has spent a lot of thought and cost rectification related problems, but still can not put an end to the occurrence of such incidents, so far the mainstream social platforms can still see the figure of "selling film brother" is the best proof, what is "selling film brother"? Read on to see.

The ubiquitous "film seller"

In the process of CCTV reporter's investigation, the seller even worried that the reporter did not believe that they had resources, and took the initiative to send some "indecent" pictures and videos as the "sincerity" of the transaction. Subsequently, a certain fish side quickly blocked the relevant keywords, and also banned a number of prohibited sellers, but the related topics were still speculated on the hot search, which attracted many netizens to discuss.

The sellers exposed at the 315 party are actually what we often call "selling film brothers", and in communities such as Tieba that block the word "selling films", they will be derived into "cereal brothers" and other variants. In simple terms, it is to let interested users click on their URLs or add WeChat and QQ friends through various messages and publicity, and then sell website members, videos, photo collections and other ways to make a profit.

Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

The "play" service that was exposed in the report is one of them, although as early as last October, the Internet carried out a rectification of major play platforms, shutting down many play apps and platforms. However, most of these anchors who escaped from the play platform were diverted to other trading and social platforms, such as Momo and Soul, but they were limited by the lack of trading methods on the social platform, and eventually most of the play anchors flowed to the personal idle and second-hand trading platform - a fish.

In October last year, Xiao Lei also made a report on the accompanying service on a fish platform, when it could be seen that the accompanying service was not uncommon on a certain fish, and a certain fish did not restrict this service too much. Although the follow-up platform has also made some restrictions, such as removing and warning and banning related sellers for some explicit play service products, it is still possible to search for relevant service content on a fish platform.

In fact, the serious escort anchor is only a small part of the entire ecological chain of accompaniment, and there is no shortage of services such as QQ and WeChat naked chat on a certain fish, and even some of them are male sellers impersonating female sellers, and then sending videos and pictures to buyers that have been prepared long ago.

Moreover, not only to accompany the play, there have been many soft pornography-related content on a fish, such as original underwear, clothes, etc., often sold in the form of second-hand idle clothes, a considerable part of which the sellers are promoted and communicated on other platforms, and then traded on a fish platform after reaching an intention.

Why are the gray production services of second-hand platforms repeatedly prohibited? Regulation is the biggest challenge

The transaction on a certain fish is more inclined to physical objects, as for electronic resources such as videos and pictures, it is not limited to a certain fish, and the mainstream and non-mainstream network communities have the existence of "selling film brothers", the most famous of which is a certain Bo and a certain bar. In the most rampant period, a certain Bo "selling film brother" will even appear in the comment area of the official media, using a series of emoji + Martian characters, homophones and even close words to promote illegal websites and lure users to click on their illegal websites.

It is very difficult to rely on intelligent detection systems to accurately identify these "selling brothers", at least in terms of the current level of artificial intelligence, it is difficult to completely remove, only by relying on user reports and manual self-examination of the platform can these illegal content be better blocked, but considering the scale of the platform and the number of comments, it is also impractical.

And even if social platforms spend a lot of effort to check and inspect these illegal content, they will also flow to other platforms to continue to promote and sell these things, in other words, as long as the Internet still exists, then similar things cannot be eliminated.

In fact, the only thing that the platform can do is to make most users invisible to this information and avoid the flood of similar pornographic information on the platform. At this point, after several years of continuous rectification and management of most platforms have given a good answer, netizens complain that each time is blocked after knowing these things is the best proof, unless the user takes the initiative to dig deeper, otherwise in most cases will not be exposed to the dark side of these platforms.

Xiao Lei is not saying that the sale and publication of illegal information on these social platforms and second-hand trading platforms is tacitly approved by the platform, but from the perspective of an Internet-related practitioner, understand how difficult and costly it is to completely ban these messages, and at the same time understand why similar things are always banned from the perspective of ordinary people.

Personally, I think that among the problems exposed by the 315 party, what needs to be solved is how to prevent minors from being exposed to such information, although a fish has set a threshold for the use of minors, but if parents take the initiative to hand over the mobile phone account to the child to use, then there is no way for a fish to further regulate, unless face recognition authentication is enabled.

And compared with this rare problem of edge ball and pornography sales, how to solve the problem of internet fraud that is becoming more and more rampant in a fish is the top priority.

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