On March 8, some media reported that GM China plans to introduce more imported models to the Chinese market and establish a sales channel independent of its joint venture in China, SAIC-GM, and the sales channel may be a direct sales model.
In response, GM said in a statement on Tuesday that it does plan to set up a high-end import business to operate with "high autonomy", stressing that this business belongs only to GM China.
"We are inviting talent from across the industry to join us in creating our brand new business in China," revealed Julian Blissett, president of GM China, a high-end import business that will specialize in selling high-end GM vehicles that currently have existing brands that have not yet been introduced into China. These brands include Wuling, Baojun, Chevrolet, Buick and Cadillac.
It is understood that including Cadillac's models, GM China's most high-end products exhibited at the third Expo - the eighth-generation Chevrolet Corvette Stingray hard-top convertible, GMC Yukon Denali, Cadillac Carede ESPV, Chevrolet Tahoe Z71 and Suburban and other full-size large SUVs, as well as the Chevrolet pickup truck model Silverado Trail Boss exhibited at the Fourth Expo. The first version of the GMC pure electric Hummer Super Pickup truck has plans to be introduced to the Chinese market.
In addition, relevant sources revealed that after GM China launched the import car business, the first imported model is likely to be the GMC pure electric Hummer (including pickup trucks and SUVs). Bai Li said, "The import car business will target China's relatively niche market segments to meet the pursuit of different lifestyles by some consumers, the amount will not be very large, but it will have a strong attraction for a certain group of people, such as Hummer." It is believed that in the segment of Hummer, no other car company can provide the same competitive models. "
However, other details, such as how the model will be marketed and distributed, will be announced at a later date.