On March 8, the high-profile "champion car" new third-generation Roewe RX5, following the release of the official rendering, on the occasion of this year's Goddess Day, once again exposed the "Phoenix" front face modeling rendering, in the combination of traditional culture and scientific and technological texture, innovative interpretation of SAIC Roewe's "science and technology national tide" connotation, redefining the value is justice.
The front face of "Phoenix" reveals more details and innovatively interprets the "national tide of science and technology"
The reason why the official rendering of the new third-generation Roewe RX5 previously exposed has aroused the attention of the whole network, its luxury car-like momentum, and the impact of the value of the value created by it are one of the important factors, and the vaguely visible lines cannot help but trigger speculations about whether the new third-generation Roewe RX5 will present a wide-body luxury SUV shape. Compared with Roewe's previous generation of SUVs, the new third-generation Roewe RX5, which has been improved by leaps and bounds, presents a scientific and technological texture of the leading era under the action of a new design language.
The "phoenix" front face exposed this time, on the basis of scientific and technological texture, adds traditional cultural connotation to the new third-generation Roewe RX5, and exudes the charm of "science and technology national tide" from the inside out. At the same time, more details are revealed in the latest rendering poster.
The sharp rib line clearly visible on the front hood of the front of the car creates a sense of vision of the wide-body luxury SUV, the newly designed headlight shape, showing angular lines, built-in rectangular light groups of different sizes, the visual effect is extraordinary, plus the first use of the through-type light strip, but also the left and right headlights are connected into one, beautiful and more recognizable.
Combined with the previously exposed exterior rendering, a straight waist line on the side of the body extends from the front of the car to the rear, making the whole car look more slender and full of strength. The overall shape of the rear part of the car is simple and atmospheric, and presents a strong three-dimensional sense. The split spoiler equipped with the upper rear part once again increases the sporty atmosphere of the whole vehicle. With the through-line light strip, it is slender and bright, echoing the headlight design, so that the overall appearance of the new third-generation Roewe RX5 is instantly improved.
Give "Yan Value" more traditional culture, lead the tide to "book a blockbuster"
In the traditional cultural cognition, the phoenix "reborn in the fire", with the beautiful meaning of "coexisting with heaven and earth, with the sun and the moon with the light", the new third-generation Roewe RX5 "phoenix" front face, on the basis of the recent exposure of the front face, added a more sharp and clear red diamond-shaped arrangement, showing the front face shape like a phoenix spreading its wings, thus showing saic rongwei from the heart of the "science and technology national tide" cultural confidence.
Corresponding to the development process of the Roewe brand, the exposure of the front face of the new third-generation Roewe RX5 "Phoenix" is also a metaphor for the Roewe brand to spread its wings again, and the concept of "driving technology with humanities and promoting the brand upwards with technology" is vividly displayed.
It is not difficult to see that SAIC Roewe, which once opened up a new category of Internet cars and led the trend of intelligent and connected cars, is incubating the new trend of "science and technology national tide" in a solid technical foundation, adding "explosive models" to the face of the young automobile market.
It is worth mentioning that the first two generations of Roewe RX5, which has long been trusted by users in the market, have also laid a good word-of-mouth foundation for the new third-generation Roewe RX5, thus injecting more "explosive" genes into it. I believe that such a solid foundation has also won more expectations for the future market prospects of the new third-generation Roewe RX5.