On March 3, 2022, Changan Auchan X7 PLUS Red Edition was officially listed, selling for 128,900 yuan. The new car is based on the current Changan Auchan X7 PLUS, which is currently on sale, and is painted in red for the exterior interior to highlight its identity as a red version. It is worth mentioning that the new car is only sold in a limited quantity of 777 units, and now the order enjoys the 3000 yuan "Tread Spring" car purchase fund, and also sends a red version of the exclusive wisdom box worth 1299 yuan.
In terms of appearance, Auchan X7 PLUS Red Edition adopts the star red car paint coating, which fits its limited edition identity and is a status symbol. According to the official, the Star Brilliant Red Car Paint adopts an electroplating intelligent coating process, which has enhanced the thickness of the paint surface, and has a stronger oxidation resistance, corrosion resistance, and wear resistance. In terms of design, the new car still continues the design language of Auchan X7 PLUS.
The new car offers 19-inch rims that provide privacy glass for the rear. In terms of body size, the new car is still 4730/1870/1720mm in length, width and height, and the wheelbase is 2786mm, positioning a compact SUV.
In terms of interior, the new car is also re-wrapped with Chinese red colors, which not only forms a unity with the appearance, but also marks the identity of the special edition model. In terms of technology configuration, the new car is equipped with a 10.25-inch full LCD instrument with a 12.3-inch central control screen.
The new car is built into the OnStyle 3.0 car machine system, matching the octa-core chip from MediaTek, supporting Geeker internal and external dual camera face recognition system, OPPO Watch control, Baby in car child care mode and No McK song and other functions.
In terms of power, the new car is still equipped with the Blue Whale NE series 1.5T engine, the maximum horsepower is 188Ps, the maximum torque is 300Nm, and it matches the 7-speed wet dual-clutch transmission.
Editor's Comments:
As with the previous Auchan X5 Youth Edition launched by Auchan Automobile, the Auchan X7 PLUS red version launched this time still uses a limited edition method for sale, which invisibly increases the popularity of the Auchan X7 PLUS red version again. From 2020, after Auchan Auto launched Auchan X5, we can clearly see that auchan auto's transformation in marketing methods can grasp the consumer psychology of users every time. This is first of all due to the high cost performance of the products launched by Auchan Automobile in recent years, Auchan X7, Auchan X5, Auchan X7 PLUS, all of which have a fairly bright performance in the same level of market, and the market heat continues to rise. Backed by Changan Automobile Group, Auchan Automobile has found the sales code in a very short period of time, and all the products launched are explosive models, which have an inseparable relationship with the quality of the products and the closeness of the marketing to the user. (Wenche Vision Technology Li Liang)