Game Daily Play Monthly Report focuses on hot information, major event review, and hand-made blind box intelligence of the month. If there is any omission, please leave a message to add.
First, tide play hot information
1. [Focus Auction] The total auction price of 200 pairs of exclusive shoes auctioned by LV, Nike and Sotheby's tripartite auction reached 25.3 million US dollars, of which the single transaction amount was as high as 350,000 US dollars; Kobe Bryant's 81-point entry suit was auctioned for 277,200 US dollars in Sotheby's auction house. In addition, a Kobe Bryant star card was also auctioned for $2 million; a Pokémon card was auctioned for $900,000, becoming the most expensive Pokémon card currently available.
2. [Company News] LINE FRIENDS' last offline store in Chinese mainland (Chengdu Sino-Ocean Taikoo Li store) was officially closed on February 10; Supreme announced personnel changes, and Tremaine Emory, the manager of street brand Denim Tears, served as the new creative director.
3. [Cross-border linkage] Tencent Maps & Bubble Mart launched the theme navigation of mollyIP image, and at present, the mall has a total of 4 skins, which can switch car logos and themes in the theme square when used; Jay Chou and digital tide play collection platform mints enter the meta-universe; Chen Guanxi's NFT project 2426C released the first work "NVLPE Series Collection 01".
4. [IP authorization] Dreamland obtained the exclusive IP authorization of the "Fat Brain Cave Family" series of products in the mainland region; "Painters in Time and Space" jointly played planet catering.
5. [Social Hotspots] The LEGO Foundation invested 143 million yuan to launch a global challenge for all organizations around the world, aiming to have a positive impact on young children; the Toy Association issued a statement canceling the New York Toy Fair on February 19; Zhongtong Express reached a mediation agreement on the public interest litigation case caused by the "pet blind box", promising to continue rectification and will donate 300,000 yuan for environmental protection public welfare projects.
February and February Focus: The Surrounding Area of the Winter Olympics Becomes the "New Top Stream"
【Winter Olympics licensed commodity revenue can exceed 2.5 billion yuan】 Suning Tesco released Spring Festival consumption data, of which the sales of tide play gift boxes represented by China's ice and snow co-IP blind boxes increased by 115% year-on-year. Some brokers predict that during the entire Winter Olympics, the income of licensed commodities can exceed 2.5 billion yuan.
【The heat around the Winter Olympics continues to rise at home and abroad】 The surrounding area of the Winter Olympics has become a new top stream, and the ice pier hand office has been online in the official store for 15 minutes, and 5,000 seconds are empty. In addition to the "hard to find" ice piers, Gu Ailing, Wang Meng and other celebrities are also sought after. In the game daily tide play of the purchase strategy, everyone also showed the eagerness to buy the ice pier. Not only in China, the popularity of ice piers overseas is also super high, and a stock-out ice pier keychain has topped Amazon's best-seller list. On second-hand platforms in Japan, ice piers can even be sold for 5,000 yuan.
Comments from netizens who did not grab it, source Game Daily
In addition to the physical version of the Winter Olympics, the performance of digital collections can also be remarkable. Limited editions of the Ice Pier NFT Blind Box and Gu Ailing Digital Collection are almost empty after the launch. In the second-hand platform, the ice pier NFT has been offered a price of nearly 100,000. The NFT badge of the Universiade, also held recently, also took advantage of this wind to usher in a wave of price surge on the second-hand platform.
3. Hand-made model intelligence summary
Bandai PB limited hand-handled intelligence
Clay Man/Model Intelligence
LEGO new product intelligence
The above is the game daily tide play February information summary, if there are other additions, welcome to leave a message to share.