If you like to mention a BMW car, your friend will ask you whether it is imported or domestic, if you say it is domestic, your friend will definitely ask you why you don't buy imported one? In the impression of many people, imported BMWs must be better than domestic BMWs. So what is the difference between imported BMW and BMW Brilliance?
In fact, the biggest difference between the two is that the models of imported BMWs are different and the difference in face, so many BMW Brilliance owners have to pick the label. In terms of overall quality, the two do not open the gap.
Where are the imported BMWs produced?
Imported must be good? Let's first see where the imported BMWs are produced. BMW currently has a total of 31 production sites worldwide, located in Europe (17), Asia (7), North America (3), Africa (2) and South America (2).
You think the imported BMW you bought will come to Munich, Germany? Wrong, they are likely to come from Asia, South America or even Africa, and they are not necessarily better than the quality at home.
Is there a difference between imported BMWs and domestic BMWs?
Imported BMW and domestic BMW are first of all different in models, for example, the 3 series, 5 series and X1, X3 are all domestic brilliance, and the 4 series, 6 series, 7 series, X4, X5, X6 and other high-end car series are imported, but this only means that the imported and domestic model levels are not the same, not equal to the quality.
In China, BMW currently has two vehicle plants and a powertrain plant, both located in Shenyang. The Tiexi Plant, which was officially put into operation in 2012, the New Daito Plant, which was expanded into an automaker in 2017, and an engine plant, were established. All production lines are built in strict accordance with BMW standards, and there is no obvious difference in technical level. In the context of global procurement, the so-called production is only the difference in the assembly place, and the production of BMW Brilliance is simply to assemble the parts.
In addition, BMW Brilliance also has an engine plant, which is the only engine plant of the BMW Group outside of Germany with a foundry workshop. The engine is known as the crown of industrial manufacturing, so there is no problem with the technical strength of BMW Brilliance, and there is no obvious difference in quality. BMW let high-end models import sales, more in order to maintain the identity and price of high-end cars, not the technical level of consideration.
In the context of the transfer of global manufacturing, tangling imports and domestic production has no meaning at all except for the vanity on the face, and the import must be more fragrant. Not necessarily, right? If you have a good budget, you can buy imported models and smell foreign incense. There is no money in the pocket to buy a domestic model, but also to dislike the identity of domestic production, but also to cut off the standard, is not self-deception and what is it?