laitimes

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

Can you imagine how popular mainland games are overseas? Take NetEase's self-developed flagship game "Wilderness Action", the game has been well received overseas, and has also received the official certification of Twitter, which is indispensable to the excellent quality of the game's body, and also has the impact of linkage with other major IP.

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

Taking everyone's childhood memories EVA as an example, since 2019, it has been linked with "Wilderness Action" four times, and it has been touted by overseas players. In contrast, the recent linkage between "Peace Elite" and EVA, the slot point is full, netizens have begun to express their attitude, even if it is imitation, they have to imitate some novelty.

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

And "Wilderness Action" has recently had a new linkage object, that is, the well-known domestic science fiction novel "Three-Body Problem". "Three-body" should be familiar to everyone, even if you have not personally read this novel, you should also have heard the reputation of the work, as the first winning work in Asia to win the "Hugo Award", "Three-Body" is also loved by readers overseas.

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

The response caused by the previous linkage is very good, and this time the "Three-Body Problem" chooses to link with the "Wilderness Action", which is also a great opportunity for China's cultural and creative "cultural output". At the beginning of the article, we talked about the official recognition of "Wilderness Action" by Twitter, specifically the list of "most mentioned games in 2021" released by Twitter, and the top ten games have a place for "Wild Action". You know, the previous list has always been monopolized by overseas games.

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

Since its launch in Japan and Hanbok four years ago, "Operation Wilderness" has quickly reached the top of the major game lists of Japanese and Hanbok, and in Japan, one of the origins of game development, it can quickly achieve this point, which also proves that the quality of the game of "Operation Wilderness" is very strong. After the news of the linkage of "Wilderness Action" and "Three-Body Problem" broke out on the external network, it was quickly circulated wildly among Japanese netizens, and Japanese players expressed that they were very much looking forward to this linkage.

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

This time with the "Three-Body Problem" linkage, "Wilderness Action" can make full use of its huge number of overseas game groups for publicity, good game reputation is a good booster, is bound to be the original science fiction influence of "Three-Body", with immersive game experience and innovative visual scenes, the charm of the novel and the gameplay of the game combined together, highlighting the science fiction romance of our nation.

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

At this level, the linkage of the two major IPs is not just a matter of making a name for itself, but also creating a product that carries forward the mainland science fiction culture and innovation power, and its appearance confirms that the game culture of the mainland is constantly rising, and is showing the world our breakthrough and progress.

"Wilderness Operation" was affirmed by Twitter, and joined hands with "Three-Body" to launch a culture shock to overseas markets

Read on