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Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?

When it comes to WM Auto Shen Hui, there are not many people who may know or understand.

Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?

It is no wonder that as one of the earliest batch of new car-making car companies in China, WM Motors cannot be compared with the first echelon of new car-making car companies", "Wei Xiaoli", whether it is brand influence or sales.

Although, WM Motor's market performance in 2021 has increased year-on-year, with cumulative sales of 44,157 vehicles in the whole year, an increase of 96.3% year-on-year.

However, compared with the annual sales volume of "Wei Xiaoli" of nearly 100,000, the gap is still very large.

As of now, after most car companies have announced the sales data for January, WM Motors has still not released the sales data for January.

Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?

If you think that NIO is low-key, then you are very wrong.

WM Motors is not reluctant to release sales figures, that is, in the case of good sales.

To be precise, it should be a relatively good situation.

For example, from September to December last year, WM Motors also announced last month's sales data for the first time for four consecutive months.

From January to August last year, for more than half a year, WM Motors also did not release its sales data.

It seems that not publishing data when sales are poor has become the consistent style of WM Motors.

Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?

But in the end, it is actually nothing to announce sales.

Because of poor sales, it is not wrong.

However, when the vehicle frequently has problems and customers' complaints are ignored, it is really not.

Recently, the problem of the "locking power" of WM Motors has caused a significant reduction in battery life, which has attracted a lot of media attention.

Due to the delay in resolving the complaint, more than 100 Weima car owners jointly sent a lawyer's letter to WM Motors, and at the same time called out to Shen Hui, the founder of WM Motors.

If things are still delayed, then 315 will not be dispersed.

Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?
Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?

Even so, WM Motors and its founder, Shen Hui, have remained silent.

Seeing this, I believe that we have found the answer to the downturn in sales of WM Motors: the frequent spontaneous combustion of vehicles, the sharp reduction of battery life, and the delay in solving the problems reflected by users.

I believe that such car companies will have fewer and fewer consumers who will pay for them in the future.

It is in this case that Shen Hui, the founder of WM Motors, sent to the company just after the Spring Festival, which roughly means that it is only a "warm-up game in the first half" and "far from over". In this "promising era", WM Motors has its own "way to break the game".

Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?

Shen Hui, the founder of WM Motors, once publicly stated in an interview that Li Shufu, chairman of Geely Automobile, was equivalent to his own master and taught him a lot of grounded methods.

When the media later mentioned the matter to Li Shufu, chairman of Geely Automobile, he just waved his hand to end the conversation.

This reminds me of the August 2019 incident in which Geely Automobile sued WM Motor for infringement of trade secrets.

All this stems from the fact that Shen Hui, the founder of WM Motors, once served as vice president of Geely Holding Group and senior vice president of Volvo Cars Worldwide and chairman of China.

Deeply trapped in the "lock electric door", sales have become a mystery again, please ask Weima Shenhui: how to break the game?

Next, I only care about two things: when will the "lock electric door" incident of Weima Automobile be resolved? How did Shen Hui break the game?

See.

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