In the existing luxury mid-size car market, many female drivers only know BBA, and some female drivers who pursue avant-garde personality prefer luxury brands such as Lincoln, Jaguar, and Volvo. Among them, Lincoln as one of the American luxury brands, in the memory of female consumers, usually as a large 7-seat SUV or an extended version of the car, in addition to "large", "luxury", Lincoln does not seem to leave other characteristics.
Today, the emergence of Lincoln Z, reshaping the female driver's image of the Lincoln brand cognition, the new design style makes people bright, streamlined coupe body design with hidden door handles, taking into account the technology and fashion atmosphere, many female drivers have seen it for the first time and said: Lincoln Z grew in aesthetics. At present, it is learned from relevant sources that the new Lincoln Z, as the successor to MKZ products, will be officially listed on March 12, and the new car will be priced at 255,000 yuan in advance, and the price is still competitive.
In terms of appearance, Lincoln Z abandons the design concept of the Lincoln family in the past, adopts a new design style, through observation, it is not difficult to find that the new car has incorporated a large number of scientific and technological elements in the design, a large rectangular grille with dense dot matrix chrome decoration, supplemented by a black trim strip and the LED light groups on both sides are connected, and the visual atmosphere is more youthful and dynamic. At the same time, in order to emphasize the fashion attributes of the new car, the hood of the new car is slightly tilted forward, showing a swooping posture, making the shape more eye-catching.
On the side of the body, Lincoln Z painted the A-pillar black, with a blackened exterior mirror cover and a black B-pillar to create a distinctive suspension roof style. In addition, as a luxury mid-size car, Lincoln Z uses chrome trim strips in conspicuous positions such as window edges and fender joints, and through the straight waist line that runs through the side of the body, as well as the concave shape under the doors, the front and rear fenders present a wide body and low lying visual effect, which complements the hidden door handles and cyclone-style multi-width two-color wheels, and the coupe style is rich.
In terms of size, the length, width and height of the Lincoln Z are: 4982/1865/1485mm, the wheelbase is 2930mm, compared with the benchmark BMW 3 Series, the body length is 153mm more, but the wheelbase is shorter by 31mm. In the rear part of the car, the through-led taillights are not absent, and the streamlined taillights are supplemented by acrylic high-gloss black trim plates, which is highly recognizable. In addition, the rear of the new car is also layered in design, outlined by chrome trim strips, creating a bilateral double outlet wide venting effect.
From the outside to the car, instantly feel the lincoln Z product sincerity, a 12.3 + 27-inch giant screen across the entire carriage, the central console according to the upper and lower layout can be divided into screen, leather clad area, wood grain trim, the central control screen equipped with the latest Lincoln "Nebula" car machine system, not only the screen vision is wider, and the screen resolution is clearer, the touch response is sensitive, not lost to digital devices such as tablets. In addition, the steering wheel of the new car adopts touch buttons, with electronic gear design, and the sense of technology luxury is full of luxury, which is more amazing than the BMW 3 Series and Mercedes-Benz C-Class of the same level.
In terms of power, the new car will continue to be equipped with a 2.0T engine, the maximum power is 181kW (246Ps), the peak torque is 376 Nm, the power parameters are better than the mainstream 2.0T power on the market, matched with the 8AT gearbox, the official zero hundred acceleration time time is 6.8 seconds, and the WLTC comprehensive fuel consumption is 7.36L/100km, which is in line with expectations. In addition, the chassis part of the new car adopts the front McPherson rear multi-link independent suspension, and the power layout is front-mounted front drive.
epilogue
Looking at the market performance of the Lincoln brand in the past two years, with the improvement of brand awareness and product competitiveness, coupled with the "geographical advantage" conditions given by Changan Automobile, Lincoln China achieved a market result of 91,600 vehicles in annual sales in 2021, an increase of 48% year-on-year, which means that the brand has gradually gained a foothold in the domestic luxury car market. According to the current Lincoln brand plan, by 2023, Lincoln will fully realize electrification and intelligence, Lincoln Z as the first product, intelligent technology is quite interesting, let us wait and see the listing performance of new cars.