Recently, the Internet celebrity "Monkey Brother Says Car" officially announced the good news of his marriage, and the Internet celebrity "Pi You" who had hyped up with him was mentioned again. The young child is called "locomotive goddess" by everyone, because the child not only likes to play with the locomotive, but also has a very good body, so it is called the locomotive goddess.
There are a large number of fans and traffic, because the good figure attracts a large number of male fans, and the appearance and personality attract a large number of female fans, but it is such an Internet celebrity, who has a lot of black history before.
Some time ago, because of a sentence, she was besieged by Cai Xukun's fans, and she was on top of the hot search, Cai Xukun's fans pulled out all the black history of The Pi You, and did not know how to offend the fans' Pi You, and had no choice but to apologize.
I don't know if it is a mobile phone brand, seeing the traffic brought by the child, began to plan to bundle the child with his own brand, and then there was an advertisement for a certain brand of mobile phone to attract traffic with the child.
Perhaps the brand side expects that this advertisement may bring unexpected repercussions, and indeed after the release of this advertisement, brand users began to boycott.
This is also a reverse promotion of a brand of new series of mobile phones, after the release of the advertisement, a number of users began to leave a message saying, is the brand side has a brain problem? Why ask influencers to endorse? Seriously reducing the value of the brand?
Indeed, the original brand awareness is not low, and it is normal to invite celebrities to endorse it, but it is a bit of a crotch to use Internet celebrities, which seriously reduces the brand's popularity.
After seeing the messages of a large number of users, the brand quickly deleted the relevant advertisements, which has been known to many users, and the new product launch has become a joke, I don't know if the brand will lose some consumers this time.
Before this brand, there was also a car-related brand, which also invited Internet celebrities to promote, and at that time, it was complained about by consumers, and even "Wang Sicong" also issued a resistance, saying that he would not buy the car of this brand again.
With the failure of the former, the brand once again adopted the same way, inviting influencers to do publicity, I really don't know how to think.
Is it difficult to invite Internet celebrities and give less notice fees? If this is the reason, then don't think about the loss of consumers will cause greater losses?
This matter has happened, it depends on whether the brand side can make measures to save this matter in time, with two lessons from the past, I don't know if there will be another one who does not believe in evil in the future.
Internet celebrities are internet celebrities after all, usually watch them entertain ok, if you really shoot TV and shoot commercials, then forget it.
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