A few days ago, Volkswagen said that Volkswagen e-up! re-accepted reservations in overseas markets, and the Style Plus version started at 26,895 euros, about 192,000 yuan. It is reported that the Style Plus motor power is 61 kilowatts, the peak torque is 210 Nm, the cruising range is 258 km, and the comprehensive power consumption of 100 km is 12.7 kWh.
In addition, e-up! supports 40kW DC fast charging, which can charge up to 80% in 1 hour.
According to the data, the reason for Volkswagen's e-up! previous exit from the market was not because of poor sales, but because it was very hot and led to insufficient production capacity, and the delivery time was too long, and it was helpless to quit. And now volkswagen brand launched a variety of ID. pure electric family series models, production capacity is no longer a problem, e-up! after returning to the market can fill its gap in the micro-electric vehicle market, it is reported that its positioning below ID.3.
The data shows that the public e-up! Cumulative sales exceeded 80,000 units, of which about 41,500 units were sold in 2021. Judging from the number of registrations (about 30,800), it is the second best-selling pure electric vehicle in Germany, the first is the Tesla Model 3.
Nevertheless, I think that the rebirth of e-up! is only Volkswagen's test of the waters in the micro-electric vehicle, and with its current positioning in the large market in China is a very difficult problem, because most of the current price of micro-electric vehicles in the Chinese market is controlled below 100,000, or even around 50,000, e-up!
Volkswagen may also be aware of this, so it only rebooks in overseas markets.
And according to Volkswagen's planning, the resurrection time of this car will not be too long, because the latest news shows that Volkswagen's internal code name e-Zzity (ID.1) The new electric car will replace the Volkswagen e-Up! The concept version will be released in 2023 and mass production will be put into production in 2025.
The exterior styling of this car is with the Volkswagen e-Up! Basically the same, but it uses the Volkswagen MEB pure electric vehicle dedicated platform, which has two advantages: one is to ensure production capacity, and the other is to better reduce costs, thereby reducing consumer prices to ensure sales.
It is reported that the maximum cruising range of the Volkswagen ID.1 is 298 kilometers.