Recently, Euler Good Cat X "Hello! The online media communication meeting of "Big Girls" was officially launched, and the interview program hoped to convey a kind of "her power" and explore the efforts and struggles behind independent and confident women in the new era.
Hello! "Big Girls" is a women's documentary interview program that talks to female strivers from all walks of life, showing their thinking, choice, persistence and transcendence in their respective situations, and recording the voices of women of the times.
When the women's shot put world champion shows the unknown "soft" side; when the young actor Wan Qian, who holds her head forward, is fully engaged in the front of the stage and behind the scenes; when China's chief female conductor Zheng Xiaoying interprets the fearless big girl with passion and challenge; when the ballet queen Tan Yuanyuan and her friends dance the magic night of the art museum; when the folk singer Gong Linna excavates her "wild" nature and explores the footsteps of freedom; when the architect Chen Xuan pursues herself, explores boundaries, and pursues a more valuable and diverse life When Chinese athlete Zhang Hong interprets the blooming of different flowering periods, adapts to herself, and does her best self... Throw away one-sided, stereotypical labels, break the so-called perfection, accept the real, rich self, under the listening of the program's initiator Yang Lan, in "Hello! The program footage of "Big Girl" records that the term "big girl" is particularly three-dimensional and rich.
Euler's brand positioning is "a car brand that loves women more", and he also hopes to use this show to promote women's spiritual values. In 2021, euler good cats sold 50,931 vehicles in the whole year. Sales in the first month of 2022 were 9,020 units. Virginia Woolf said: "Women should not be still lifes inserted in vases for people to see, but the rhythm of dancing with the wind on the prairie." "The feminine rhythm of light deserves to be seen and applauded."