Opportunities are always reserved for those who are prepared, and the same is true in the workplace. Guo Yan, from an insurance white, was quickly promoted to business director in just one month, and the reason for her success is ultimately based on sincerity and high recognition.
The benevolent always see the benevolent, and the wise always see the wise. Before engaging in the insurance industry, Guo Yan worked as a lecturer in the Internet industry, service and business. Although they are inseparable from dealing with people, but did not expect that they will take root in the insurance industry, until one day personally experienced the people around them to get a second life, she highly recognized insurance as a leveraged financial tool, if you can be good at using, life is long, she decided to give up her original job and came to Chinese Life Insurance Beijing Shunyi Branch.
Workplace development is a process of continuous accumulation, whether your previous step is on time determines your next step. In the past three years, Guo Yan has a very thorough understanding of the study of insurance types, health management knowledge, product combinations, or the filling out of insurance forms. She believes that professionalism is the premise of providing customers with quality services, always designing the most optimized and most suitable products according to the actual situation of customers, and providing the best solutions.
Today we are honored to invite Guo Yan to listen to her story
Guo Yan, business director of Shunyi Branch of Chinese Life Insurance Co., Ltd. Beijing Branch
<h1 class="pgc-h-arrow-right" data-track="10" > joined the insurance industry</h1>
2018-10
<h1 class="pgc-h-arrow-right" data-track="164" > educational background</h1>
From 2013 to 2016, he studied International Economics and Trade
Pass the Health Manager Qualification Examination in 2021
<h1 class="pgc-h-arrow-right" data-track="165" > work experience</h1>
From 2006 to 2013, he worked as a sales assistant and salesman in the import and export industry
2014-2018 Internet industry Lecturer, service, business
20018 to present Chinese Life Insurance Co., Ltd
<h1 class="pgc-h-arrow-right" data-track="166" > personal promotion experience</h1>
He was promoted to Director of Operations in October 2018
<h1 class="pgc-h-arrow-right" data-track="168" > interlocutors</h1>
Editor: What advice do you have for newcomers to the insurance industry?
Guo Yan: The insurance industry is an industry that requires professional knowledge and patience, and every step you take is your future gain.
The insurance industry must have love and responsibility, and every insurance policy is the trust of customers in us.
Editor: At present, insurance is not too popular with the public, why did you choose to engage in insurance business?
Guo Yan:
(1) There are some people who do not understand insurance, most of them listen to others, and the other part of the people actually do not reject insurance, the exclusion is not professional business managers, I am confident that I am a business manager who is willing to develop professionally.
(2) The insurance industry is an industry with great prospects for development, and people can only develop if they choose the right industry.
(3) Insurance can make people grow continuously, give self-confidence and a positive outlook on life, will learn a lot of knowledge (finance, financial management, health, children's education, life planning, law, communication, management, etc.), the most important thing is that through the risk planning and various inspirational training of customers, they will become more and more confident, no longer afraid of various problems in life, so that they become a person who faces the future and has the ability to master his future.
Editor: If the insured buys insurance at your place, what kind of insurance services will you provide?
(1) From the customer's point of view, according to the needs of customer protection, inheritance and other needs, to provide professional exclusive insurance allocation services
(2) Patient and meticulous insurance consulting services to answer customers' questions
(3) Reminders of important things.
(4) Fast claim application service
(5) Regular annual policy inspection service, according to the changes in the customer's family structure and information in different periods, the policy is adjusted.
(6) Regular greeting visits and other services
Editor: If you want to increase the number of people, what kind of talent do you want to join your team?
Guo Yan: Responsible, caring, learning, self-motivated and upright entrepreneurial partner
Editor: Can you share, what kind of mentality do you usually have to go to the exhibition industry?
Guo Yan: Treat customers as friends, really understand customers, start from the actual situation and needs, and help customers solve problems to expand their business, rather than rushing to sell insurance policies.
Editor: Among your relatives and friends, have you recommended insurance products to them? Why?
Guo Yan: I have recommended insurance for my relatives and friends. The insurance industry is well aware of the uncertainty of risk, and I have seen many families suffer because of the risk of a person, at least two generations, and have also seen that because of the strong leverage of insurance, many people get a second life, hoping that the relatives and friends around them, who are closest to them, can get a second life, and will not change the quality of life because of these risks.
In order to do a good job in the insurance industry, there will be special to learn the law, health, financial management and other aspects of professional knowledge, to see the problem will be more varied, I am willing to share the knowledge I learned with relatives and friends, when they understand this knowledge will find that insurance can really help them solve the problem, but also willing to configure insurance for the family.
Editor: How do you deal with insurance solutions that you customize for your customers that don't align with your own ideas?
Guo Yan: First of all, we will further communicate the real ideas and needs of customers, and then from a professional point of view, we will communicate with customers again to their current situation, where the real demand points are, according to the latest progress of communication with customers, make insurance plans that meet the needs of customers at this stage, of course, the new plan should also take into account some situations that may occur in the future.
Editor: Nowadays, the insurance industry is developing day by day, but there are still some people who don't know much, how do you usually introduce insurance to customers?
Guo Yan: Starting from our own actual experience and the cases around us, let customers understand insurance, which is also a process for customers to understand our own character, don't talk about empty words, but seek truth from facts.
Editor: What problems do customers need to pay attention to when signing an insurance contract?
(1) Be aware of your current situation and the risks that may occur in the future to choose the insurance products that are suitable for you
(2) Clarify product liability and exclusion of liability terms
(3) For products with health problems, we must inform them truthfully
Editor: When a customer is insured, how do you help the customer get a claim smoothly? Can you give an example?
(1) I will tell my customers to contact me as soon as possible if there is an accident
(2) Once the customer is insured, understand the situation of the matter, inform the customer of the precautions needed, and help the customer report the case in time.
(3) Help or accompany the customer to prepare the information required for the claim, and upload the company to apply for the claim.
(4) If you encounter problems, communicate with customers and the company in time to achieve the purpose of quick claims.
Editor: How do the customers you have served usually evaluate you?
Guo Yan: Conscientious and responsible, professional and trustworthy
Editor: Some people think that insurance is a "luxury" and cannot afford to buy, in your opinion, is it necessary for people with more economic difficulties to buy insurance? How to buy?
Guo Yan: Insurance is not actually a "luxury", but a "necessity". Insurance must be configured differently according to the economic situation of the family, and the order of configuration is also different. For people with more economic difficulties, priority is given to protection products, and then according to the family situation, consider allocating insurance to members of the family in batches.
Thank you very much for taking the time out of your busy schedule to interview us, our visit today is over, and I sincerely wish you a better insurance career and a happy life!
"If an industry has a spring, summer, autumn and winter, I think the insurance industry is in a thriving and dynamic summer. I'm also willing to use my own growth and gains in the insurance industry to tell those who are interested in joining." Guo Yan said with a smile.
The insurance industry was once regarded as a flood beast, the reason is very simple, on the one hand, a considerable number of people in insurance sales are eager to make quick profits and even full of nonsense, and the second is that the insurance awareness of most Chinese families has not been fully established, and a professional, responsible, and deep-ploughing insurance salesman will be the object of many people's pursuit in the future. Insurance is such an industry, an industry that takes time and patience, it is very fair, and you will get as much as you pay.
She has a sense of awe, abides by the rules of the industry, fears life, and fears responsibility. Such a serious and responsible attitude, in exchange for the continuous rise in performance, insurance has a long way to go, there are more missions calling, she is determined to be down-to-earth, keep pace with the times, so that the blessings of insurance are inclusive. There is no rehearsal in life, only live broadcasting, so everything must be done the best.
![Guo Yan: Do yourself well and leave no regrets[fig]](data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACwAAAAAAQABAAACAkQBADs=)