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Guo Yan: Relying on the advantages of location resources, the Leling jujube brand is polished more brightly

author:Qilu Network
Guo Yan: Relying on the advantages of location resources, the Leling jujube brand is polished more brightly

Qilu Network March 1 news (Shandong Taizhou Station Wu Wei Jia Liang Shu Mao Le Ling Tai Fan Hongkang) "This year, the municipal government proposed to consolidate and upgrade the 'old brand', and strive to make the old brands such as Texas Grilled Chicken, Leling Jujube, and Dezhou Black Pottery shine brighter." As a company that produces and sells small dates, we are full of confidence in the future development. Recently, Guo Yan, deputy to the Dezhou Municipal People's Congress and vice chairman of Shandong Baizao Gangmu Biotechnology Co., Ltd., told reporters.

Guo Yan said that in 2017, the municipal government pointed out in the key work that it is necessary to highlight the development of the real economy and support enterprises to become bigger and stronger. Fully implement the "Three Airlines Plan" and give play to the role of the government's "golden credit". "I think the government's credit can be said to be more precious than gold." Now to turn the government's priceless gold credit into a valuable enterprise, to help enterprises develop, to help the real economy and enterprises with development prospects, we hope to quickly join the 'Three Airlines Plan' and make our contributions to the people and the government. ”

Guo Yan also noted a detail, this year's government's work focus is to consolidate and upgrade the "old brand", and strive to make the old brands such as Texas Grilled Chicken, Leling Jujube, and Texas Black Pottery shine brighter. Guo Yan introduced that Shandong Baigangmu Biotechnology Co., Ltd. is a jujube whole industry chain enterprise integrating jujube planting, research and development, production and sales with Leling jujube as raw material. At the same time, the company has been committed to increasing investment in the transformation and upgrading of the China Golden Jujube Museum, showing the culture, history and technology of the golden jujube from more sides through virtual technology, and polishing the Leling jujube cultural brand brighter.

"This year, the city strives to achieve the listing of 6 enterprises on the New Third Board, in fact, we have been preparing for the listing of the New Third Board two years ago, and now we have been improving the listing conditions, and we have reorganized the internal structure of the enterprise." In the future, we will build an aircraft carrier in the Leling gold silk jujube industry. ”

The development of the enterprise is inseparable from the scientific and technological innovation and talent team. At present, Shandong Baizaogang biotechnology co., Ltd. has established cooperation with Tianjin Academy of Agricultural Sciences, Jinan Fruit Research Institute and many universities. At the same time, the company actively introduces external talents and constantly develops new products. Last year, the team of Zhongguancun Military-Civilian Integration Incubation Center came to the enterprise twice to study how to improve the intelligent production of enterprises and meet consumer demand with efficient output value.

"I hope that the government can increase its efforts to support the development of conventions and exhibitions and stimulate the exhibition economy." The Little Jujube Festival in Leling has been held for 27 years, and last year china's first condiment expo was held. At the same time, Leling also has a sports industry and hardware industry, Leling can rely on the advantages of local enterprises to develop industry exhibitions, which can also effectively promote the development of accommodation, catering, tourism, convention and exhibition centers and other surrounding industries. Guo Yan suggested relying on the transportation advantages of Dezhou's location and the coordinated development opportunities of The Beijing-Tianjin-Hebei integration, introducing professional exhibition talents, improving the gold content and specifications of the exhibition, and forming Leling's own unique exhibition economy.

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