According to the Saudi Arabian "News Express" website, The Chinese auto company Great Wall Motor recently announced that its total revenue in 2021 exceeded 136.3 billion yuan, an increase of 31.95% year-on-year, and its net profit reached 6.781 billion yuan, an increase of 26.45% year-on-year, further expanding its market share.
In 2021, Great Wall Motor sold 1.28 million new vehicles worldwide, an increase of 15.2% year-on-year. Global sales exceeded one million for the sixth consecutive year, a record high. In 2021, Great Wall Motors launched a number of products such as Great Wall POULTer, 3rd-generation Haval H6, and HAVAL JOLION around the world to meet the different needs of various customers and further promote revenue growth.
Some analysts pointed out that the continuous expansion of Great Wall Motor's global layout is an important reason for its revenue growth. In January 2022, Great Wall Motor officially acquired the Plant in Iracemapolis, Brazil, and plans to carry out intelligent and digital transformation upgrades of the plant, thus forming a strategic layout with Brazil as the fulcrum and covering the entire World Bank in South America.
Previously, Great Wall Motor has opened a subsidiary in Munich, Germany, and set up a European headquarters to accelerate the implementation of its European strategy. With the acceleration of its inroads into South Asia, South America, europe and North Africa, Great Wall Motors has entered a new stage of globalization.
The huge investment in technology research and development is another core element driving the revenue growth of Great Wall Motors. The company has invested 20 billion yuan in LEMON, tank, coffee intelligence and other platforms, bringing customers a large number of new models such as Haval Mythical Beast for the Chinese market, WEY latte DHT, and HAVAL DARGO, which will be launched worldwide. According to the 2025 strategy formulated by the company, its total investment in research and development will reach 100 billion yuan in the next 5 years, focusing on improving the level of electrification and intelligence.
At present, Great Wall Motors has set up overseas R&D centers in Japan, the United States, Germany, India, Austria, South Korea and other places to actively attract global talents, form a global R&D system, and accelerate the transformation to a global intelligent technology company.
Great Wall Motor's excellent performance in terms of revenue has further enhanced its brand influence. Recently, the Haval brand of Great Wall Motors was selected for the first time in the "Brand Finance 2022 Global Brand Value Top 500" list released by Brand Finance, an international authoritative evaluation agency, indicating that the brand value of this Chinese automobile manufacturer has been internationally recognized. (Compilation/Ling Feng)
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