Gu Ailing is undoubtedly the most dazzling athlete in this Winter Olympics, not only winning the gold medal, but also comforting opponents on the field and speaking with high emotional intelligence. When the other party questioned and attacked unreasonably, Gu Ailing fought back domineeringly at the press conference. When opponents make mistakes and poor results, Gu Ailing will always come forward to comfort and encourage, and even Bach said that this scene will become one of the greatest moments of the Winter Olympics.
Regardless of whether Gu Ailing will be crowned the three gold kings of the Beijing Winter Olympics, she has become the top of Chinese sports, the 18-year-old youngster has excellent results, high appearance, good figure, high emotional intelligence, warm behavior, etc., which have attracted the attention of many people, and she has also won a lot of fans. And those companies that sponsor Gu Ailing have also made more money.
Gu Ailing, who was already the commercial darling of Chinese sports before she participated in the Beijing Winter Olympics, won a total of 27 endorsements, compared with Su Bingtian, China's top athlete at last year's Winter Olympics in Tokyo. Gu Ailing's endorsement involves many aspects, including automobiles, luxury goods, watches, kitchen and bathroom, skin care products and beverages. It is reported that Gu Ailing's annual income can reach hundreds of millions of dollars just through endorsement.
When Gu Ailing achieved good results on the field and ignited social media, these companies that sponsored Gu Ailing can use her portrait rights for large-scale publicity, and it is clear that the effect must be very good, after all, Gu Ailing has become the top stream of Chinese sports, so many things related to her will attract much attention.
At the same time, Gu Ailing's handle has also been baked, because the popularity is bursting, so once it is launched, it has been sought after and soon emptied. Even before the commentary game on February 9, Huang Jianxiang gave Wang Meng a set of Gu Ailing's hand, and Wang Meng liked it very much, and quickly took it and loved it.
If it is really possible to achieve three gold kings and win three gold medals at the Beijing Winter Olympics, I believe that Gu Ailing's influence will be further expanded and become a representative figure of Chinese sports. I also look forward to Gu Ailing's performance in the future and continue to surprise fans.