Beijing News Shell Financial News (reporter Zhao Fangyuan) thanks to the Winter Olympics "with goods" strength, the mascot "ice pier" appeared "a pier is difficult to find". At present, the ice pier mascot doll and other styling handmade offices have been sold out of shelves, and many netizens have left messages asking the official to replenish them as soon as possible.
On the evening of February 6, the Beijing News shell financial reporter contacted Dongguan Zhongsheng Silicone Rubber Products Co., Ltd., the manufacturer of the ice pier silicone shell, and learned that the factory received a replenishment order, and the current employees have come back to work overtime production, and the eighth day of the new year will start production.
"I didn't expect the ice pier to be so hot, I was temporarily notified to come back to work overtime, and the workers were rushing back to work." In 2007, Li Yingui founded Zhongsheng silicone, thanks to the company's strong research and development strength, the 2019 Beijing Winter Olympics team after inspecting a number of manufacturers, confirmed that Zhongsheng silicone as one of the manufacturers of ice pier silicone shell.
According to the Beijing Winter Olympic team, the ice pier is a combination of panda image and ice crystal shell, reflecting the characteristics of winter ice and snow sports. The panda's head is decorated with a colorful halo inspired by the national speed skating hall of the Beijing Winter Olympics, the "Ice Ribbon". Flowing color lines symbolize the track of ice and snow sports and 5G technology; the head shell shape is taken from the ice and snow sports helmet.
Lin Cunzhen, a senior expert at the Cultural Activities Department of the Beijing Winter Olympics Organizing Committee, said, "Panda is an ordinary panda, and it has become an ice pier because of this shell. ”
Li Yingui, who just got off the highway to return to the factory, told Shell Financial Reporter that on February 4, the company received an order for 200,000 silicone shells of ice piers, requiring delivery before March 10. A few years ago, the company had delivered about 50,000 silicone shells.
"The ice piers are assembled, divided into two parts, silicone shell and plush dolls, which are produced by the plush toy manufacturer Jinjiang Hengsheng after placing an order, and then uniformly transported to Jinjiang Hengsheng for assembly." Li Yingui said that because it is the first time that the silicone shell has been used on the mascot of the Winter Olympics, the production of ice piers is more difficult.
Li Yingui recalled that although the company has rich production experience, it is also the first time to produce Winter Olympic products, and it is still such a large size silicone shell. The transparency requirements of the ice pier product itself are extremely high, and it is very difficult in the silicone process, and the structural design of the mold, mold opening, mold trial, debugging, production, the production of ice ribbon, and the material of raw materials are a challenge.
Silicone is placed on the mold pictured /courtesy of the interviewee
Put in the machine shaping figure / Courtesy of the interviewee
Demodeling image/Image courtesy of the interviewee
Set of multicolored ice ribbon parts Photo/Courtesy of the interviewee
Sticky Winter Olympics logo image / Courtesy of the interviewee
"We were racing against time, and the Beijing Winter Olympics team asked us to come up with a solution within a day. After a day and a night of hard work, our team finally overcame the difficulties and was recognized by the Beijing Winter Olympic team. Li Yingui said.
The ice pier shell production process is also very complicated, first to wash the mold, then do polishing, and then put the silicone on the mold into the machine shaping. The process of demoulding should be very delicate and not damaged. After completion, it is also necessary to integrate the Olympic rings and rainbow strips into the product, and there are also very big technical challenges.
Li Yingui said frankly that at present, the factory only has 20 employees in the production of ice piers, according to the existing mold, about 800 a day. "However, we will overcome difficulties to speed up production and try to fulfill the order requirements as much as possible."
February 7 Ice Pier Fire! The Concept Stocks of the Winter Olympics have strengthened, and as of press time, Cultural Investment Holdings and Yuanlong Yatu have both risen and stopped, and China Sports Industry, Wanshili, and Vosges shares have followed suit.
Beijing News shell financial reporter Zhao Fangyuan Editor Song Yuting Chen Mimi Chen Li Proofreader Zhai Yongjun