Text/Gu Yi (Article produced original number snail entertainment words, prohibited to reprint)
The Spring Festival movies in 2022 are also fiercely competitive. War films include "Chosin Lake's Water Gate Bridge" and "Sniper", comedy films have happy twist "This Killer Is Not Calm", in addition to "Miracle Stupid Child" starring Yi Yanqianxi and "Four Seas" starring Liu Haoran. Among them, the hottest and best box office is "Chosin Lake No. Pratunam Bridge". At present, the box office of "Chosin Lake's Water gate Bridge" has exceeded 1.4 billion, and the topic discussion is very high, while the box office of the war film "Sniper" with the same theme has just exceeded 100 million.
Box office comparison
"The Water Gate Bridge of Chosin Lake" was filmed by the well-known director Xu Ke, while "Sniper" was filmed by director Zhang Yimou and his daughter Zhang Mo, both of which tell the story of the death-defying contest between our army and the US military under the War to Resist US Aggression and Aid Korea. And so far, the reputation of both movies is still good. Then, the same war films, the same are all set in the War to Resist US Aggression and Aid Korea, and they are also films made by well-known directors, why is there such a big difference between box office and popularity?
Zhang Yi plays the company commander
First of all, the two films are presented differently. Although both films are set in the War to Resist US Aggression and Aid Korea, "Watergate Bridge" is mainly about the mainland's volunteer soldiers who bombed the Watergate Bridge three times, and the war scenes in this film are relatively grand, and there are many various explosion scenes, giving the audience a more bloody intuitive feeling. "Sniper" tells the story of the mainland volunteer army in the underside of the disparity in the armament of the enemy and ourselves, and the elite sniper squad of the US army to fight to the death. The scene is relatively single, belongs to a small-scale conflict, there is no grand war scene, and it is relatively simple compared to "Chosin Lake No. Mun Bridge".
Sniper poster
Secondly, there are also differences in the actors selected for the two films. The main actors selected in "Chosin Lake's Water Gate Bridge" are familiar to the audience, and Wu Jing is a representative of war films, basically Wu Jing's war films will not be bad. In addition, there are Zhu Yawen, Li Chen, Han Dongjun, Duan Yihong, Zhang Hanyu and other people, Yi Qianxi, who plays Wu Wanli, is also a male actor with heat and traffic and good acting skills, and these actors are relatively more able to withstand the box office. The movie "Sniper" boldly chose new actors, many actors and audiences do not know, the only familiar face Zhang translation role is not much, relatively speaking, it is not so resistant to the box office.
Watergate Bridge poster
Again, the publicity of the two films is also different. "Chosin Lake's Watergate Bridge" Because of the previous work "Chosin Lake" pearl jade in front, many netizens have been paying close attention to "Chosin Lake's Watergate Bridge" after watching "Chosin Lake", and the release time of the two movies is not long ago, and the popularity is still relatively continuous. And this movie has been promoted since the release, until the release of the publicity is in place, the various hot points in the movie are taking turns to do publicity. Of course, there is nothing wrong with the film to do a good job of publicity, which is also beneficial and harmless to the movie. Compared with "Chosin Lake Watergate Bridge", the publicity of "Sniper" is almost non-existent, many netizens have not heard much of this movie in advance, plus there is no high-heat star participation, the heat is of course not high, and the existing heat is basically based on the spontaneous promotion of the audience who have seen the movie.
Watergate Bridge war scenes
Finally, the two films are scheduled differently. "Chosin Lake No Pratunam Bridge" may be due to the high box office of the previous work "Chosin Lake", and the expectations of the theater for "Chosin Lake No Pratunam Bridge" are also very high, and there are naturally many scheduled films, and the time is also very good. However, the schedule of "Sniper" is very small, and the time is basically in the middle of the night or early morning, and there is rarely a daytime schedule.
Sniper schedule late
The official response to the box office exceeding 100 million is also slightly sad.
Sniper official response
In fact, a good movie still needs to do a good job of publicity, and a good movie must have high popularity and high box office. I hope that "Sniper" can also do a good job of publicity, and good films deserve more people to know.
sniper
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