Deng Chenxi
Recently, the cutting-edge eyewear brand Mujiushi joined hands with the MAGICBUS brand and cooperated with peng Lei's IP work "North Sea Monster" by Peng Lei, the lead singer of the "New Pants" band, to jointly create a new co-branded series project of "Wood Ninety × North Sea Monster ×MAGICBUS".
Based on the brand concept of "MORE THAN GLASSES", the joint project integrates the "North Sea Monster" comic and launches the "Wood Ninety × North Sea Monster ×MAGICBUS" series, taking everyone to appreciate the retro trend from the 80s, interpreting the attitude of Wood Ninety not sticking to tradition and forward-looking trends, and creating unlimited creativity and trendy glasses wearing experience for contemporary young people.
Wood Ninety × "North Sea Monster" × the MAGICBUS co-brand series
In addition to his status as a musician, Peng Lei, the lead singer of the band "New Pants", is also a treasure boy with multi-habitat development. "North Sea Monster" is his first autobiographical comic, through the way of words and paintings, expressing the fragmented troubles, efforts, and yearnings of his adolescence, and also explaining to us in detail the cultural changes from the 1980s to the present in various details in the picture book.
One is the favorite IP of rock youth "North Sea Monster", and the other is the cutting-edge shaped glasses brand Mujiushi, what kind of surprises will it bring?
"North Sea Monsters" haunted, "Wood" of the Land 1980
This time×, the "North Sea Monster" × the "North Sea Monster" joint series of glasses in the Wood 90s tries to trace the retro back, extract the distinctive representative elements of the 80s, and integrate into today's trends for innovation.
In addition to the hard popsicles, "Astro Boy" and break dancing sold along the street, the black thick-rimmed glasses are also one of the representatives.
The temple is embedded with Peng Lei's signature and co-logo, retaining the retro element design of the black thick frame, and adding metal embellishments at the pile head with details to enhance the sense of fashion, low-key fashion and texture.
Classic square frame design, the middle beam to the temple pile head is built of metal, the pile head is inlaid with flat nails, and it is versatile for daily life. Available in two colours!
Mu ninety-× "North Sea Monster" × MAGICBUS joint series glasses have been released on November 15, and at the same time, there are many rare editions - Peng Lei's autographed "North Sea Monsters" peripheral benefits.
Peng Lei in wood ninety
As one of the synonyms of retro and domestic trends, Peng Lei often expresses the memory of the trends of the 80s in his daily life. The protagonists of "North Sea Monsters", Mimi and Gaga, are displayed in the form of patterns in retro sportswear, revealing a rich atmosphere of the times.
Wear wooden ninety classic square glasses, or match the same retro trend of wooden ninety black frame glasses, and carry the retro to the end.
MAGICBUS brand introduction
MAGICBUS is a music trend brand founded in 2009, and many musicians jointly develop a variety of derivative peripheral products such as musical instruments, clothing, jewelry, etc., deeply excavating the value of musicians' content to give high-quality products at the same time, leading the coordinates of a new urban youth lifestyle.
The wooden ninety joint series makes the trend have no boundaries
All along, Mujiushi has cooperated with many excellent brands across borders, and many sparks have collided based on the fashion concept of matching between brands. In addition to this joint cooperation, Mujiushi has launched a series of successful cross-border joint cooperation in recent years.
Illustration of the ICY TAN co-brand series of wood ninety-×
The cutting-edge eyewear brand Mujiushi cooperated with the well-known illustrator ICY TAN to interpret Mujiushi's 2019 theme "AS A SLASH" with 6 pairs of illustrations, and launched the "AS A SLASH" illustration series.
Wood ninety x CHRIS BY CHRISTOPHER BU co-branded series glasses
On March 21, 2019, the cutting-edge eyewear brand Mujiushi and the top domestic designer Bu Kewen jointly unveiled the CHRIS BY CHRISTOPHER BU 2019 A/W series show in Beijing, and released the new joint series of glasses of Mujiushi.
Wood ninety-× Xicha joint series glasses
The cutting-edge shaped glasses brand Mujiushi and the new tea brand Xicha jointly cooperated to launch the "cheese" molecule in line with the background of the college entrance examination, and the theme of "wood" not forgetting" was used to cheer for the college entrance examination students.
Wood ninety-× The Beatles × THE MAGICBUS joint series of glasses
Wood ninety-× MAGICBUS pays tribute to The Beatles' co-branded sunglasses, implying classic timelessness and vividness.
Editor-in-charge: Chen Chen1