Hello, 2022| Panda Star Chef CEO Li Haipeng: Use the polarity principle to think about the nature of things

With the whole chain of catering services to start again, by providing catering practitioners with kitchen space, supply chain docking, product research and development, operation supervision, brand promotion and other services, reduce the cost of entrepreneurship, improve efficiency, and then incubate brands. At the beginning of the new year, Red Star News talked to Li Haipeng, founder and CEO of Panda Star Kitchen, and talked about his ideas on the development of 2022.

Red Star News: With the large-scale construction of new digital infrastructure, the integration and application of new technologies such as 5G, artificial intelligence, and blockchain are deepening, looking forward to 2022, what trend will your industry develop?

Li Haipeng: I think in the catering industry, it will be more digital to make decision-making more rational, and intelligent instead of manual cost reduction. On the one hand, at the data level, in the past, the catering industry was an industry that did not have too much data to grasp, but with the digital transformation, today from sales, customer acquisition, products, and then to the production links are doing data upgrades, we as a catering accelerator, but also through the application of big data, in the business circle, user portrait details of data analysis, can be more accurate site selection, selection, and then to the cooperative catering enterprises, so that enterprises to make more correct decisions, effective performance. On the other hand, the cost in the catering industry has been relatively high, such as labor costs, transportation costs, but today's intelligent construction, the application of artificial intelligence in the catering industry, such as vegetable transmission robots, intelligent woks, sorters... Replacing labor with intelligence can not only reduce errors, but also better optimize costs and improve efficiency.

Red Star News: At the beginning of the new year, everyone is making a Flag for the year. What are your goals for this year?

Li Haipeng: We generally don't like the flag very much, but there are still expectations. From the enterprise level, this year we want to do a bigger business, in Beijing, Shanghai, Hangzhou, Chengdu, Nanjing and other cities can see our more stores, to affect more catering merchants, from the venue, operation, chain and other levels to solve more catering merchants problems. Personally, I hope that no matter how the market changes, no matter how the industry changes, I hope that my heart can be more calm and joyful.

Red Star News: In the process of achieving personal goals and corporate goals, how to fulfill social responsibility has become the focus, and how do you do it?

Li Haipeng: We actually have a lot of convergence from my personal goals to the goals of the enterprise. Personally, I hope to achieve others, and on the corporate side, we hope to help more merchants, which is also our value - altruism, so in my opinion, how to fulfill social responsibility is how we help more merchants to run his business well in the panda star kitchen platform, so that his efficiency is higher and the survival cycle is longer.

Red Star News reporter Guo Jingjing

(Download Red Star News, there are prizes for the newspaper!) ）