Flower rice sharing farm uses flowers as a medium to attract tourists Multi-format innovative operation activates rural revitalization
After more than two months of unremitting efforts, Hangzhou Huami Ecological Horticulture Co., Ltd. has built 200 acres of wasteland into a flower and rice sharing farm with the theme of colorful flower fields and coconut soil cultivation, and practiced the national strategy of global land governance and common prosperity through innovative sharing and win-win model.
Colorful five-colored hundred-day grass flowers bloom just right
Golden autumn October is the harvest season. On the banks of the Fuchun River in Hangjiang Village, Shuangpu Town, Xihu District, Hangzhou, the colorful flowers of the five-colored hundred day grass roll in waves, and the sunflowers that are blooming are swaying in a variety of ways. The colorful romantic sea of flowers and the blue sky and white clouds complement each other, forming a beautiful ecological picture.
Ding Ganlin, chairman of the company, is a science popularization ambassador hired by the Hangzhou Xihu District Science and Technology Association. Because he is obsessed with the soilless cultivation of container seedlings and has had the experience of teaching, his peers in the industry call him "Forrest Gump Teacher". He told reporters: The plot was filled out by land management, because the water is serious and there are more stones, so the cost of land preparation is seriously exceeded the budget. However, thanks to the accumulation of years of experience and the help and guidance of friends and secretaries of Hangjiang Village, it took only more than two months to start from the land, and it took only more than two months to plant 30,000 square meters of five-colored hundred-day grass and 3,000 square meters of colorful sunflowers to turn the wasteland into a colorful flower field.
The romantic sea of flowers constitutes a beautiful ecological picture
The reason why Ding Ganlin said that this is a shared farm is because in addition to the colorful flower fields, 18,000 square meters of ecological lawns and 5,000 square meters of rice planting fields have been built. At present, the Italian lettuce grown in the coconut soil cultivation demonstration vegetable garden has begun to be harvested, and the strawberries of 'Snow Rabbit White Strawberry', 'Yuexin', 'Zhangji' and other varieties will also enter the harvest period. At the farm, the public can not only watch the flowers and enjoy the scenery, feel the beauty of life, but also experience the fun of farming by picking fruits and vegetables, participate in lawn music festivals, planting and harvesting, gardening and health, parent-child farms, cute pet paradise, sunset red vegetable garden, and feel the farming culture to share pastoral life.
In recent years, the development of China's flower sea tourism construction has been like a bamboo, but there are only a few profitable projects. Especially affected by the epidemic, the Huahai Seaview Area, which is already difficult to operate, is even worse. Ding Ganlin, on the other hand, used flowers as the medium to achieve a breakthrough against the trend through the innovative business model of annual membership fee + farming experience, demonstration and promotion of new agricultural technologies and new varieties, camping, lawn music festival, lawn wedding, labor education and research, special catering, horticultural health care, pastoral life, parent-child farm demonstration, site project cooperation commission + local villagers' nearby employment.
Ding Ganlin told reporters: Members who have paid the annual fee can not only enjoy flowers, picnics and leisure at the flower and rice sharing farm for free, but also take away a certain number of vegetables. With the increase in the variety of vegetables on the farm and the increasing availability of various activities, the farm will gather more popularity. At present, the flower and rice sharing farm has not only attracted farmers with farming experience, camping, and catering project partners to settle in, but also applied for a number of membership cards, and also solved the labor and employment problems of dozens of local farmers.
Ding Ganlin said that doing a shared farm is a dream of his, and he has always wanted to combine soilless cultivation, demonstration and promotion of new agricultural varieties and new technologies with vegetable production, flower tourism, farming experience, characteristic homestays and catering, lawn weddings, activities and performances, etc., to make a shared farm. As for the business model, it originated from Japan's my farm membership urban small farm. "Shared farms are not only an effective way to practice global land governance, improve land use value, and achieve common prosperity, but also an innovative business model that consolidates the achievements of poverty alleviation and helps rural revitalization." At present, the shared farm model has basically formed a pattern of sharing, co-creation and win-win, but it still needs to be tested by the market. Ding Ganlin said.