According to Aurora News, "My proposal to deeply promote the integration of culture and tourism was implemented last year, and the modern Peking Opera "Wise Victory weihu mountain" rehearsed by the Beijing Opera House of Heilongjiang Province was performed at Weihu Mountain, a famous scenic spot in Heilongjiang, which on the one hand enhanced the cultural depth of the scenic spot and on the other hand drove the enthusiasm of the masses for traditional culture." Ma Jia, member of the Provincial Committee of the Chinese People's Political Consultative Conference and vice president of the Heilongjiang Provincial Peking Opera House, said. Using tourism to drive culture and using culture to promote the tourism industry is the most satisfactory thing for herself in the year of performing her duties.
Stills from "Snow Ice Flower" starring Ma Jia (center).
In 2021, the Ministry of Culture and Tourism selected 34 national opera performance leaders, and Ma Jia became the only person selected in Heilongjiang. This year, the large-scale anti-war theme Peking Opera "Xuewo Binghua" starring Ma Jia was staged, which told the heroic spirit of Wits, bravery, dedication, not afraid of sacrifice, and courage to fight when the anti-coalition female soldier Li Xiaofeng (Li Min was young) and her comrades-in-arms under the siege of the enemy, in the harsh environment of wind and snow, when they encountered traitors betraying, when their comrades-in-arms' thinking was shaken, and when the descendants of the Anti-Japanese Alliance were in urgent need of help.
Ma Jia is in an intense rehearsal.
"When rehearsing this play, I put a lot of energy into the place where Teacher Li Min fought and lived in the past, and in order to interpret the role well, I rehearsed for more than 10 hours a day, only hoping to give the audience a high-quality play." Ma Jia said. The play participated in the performance of the 9th Peking Opera Arts Festival and was also broadcast live online at the same time, which won the praise of the audience.
Ma Jia believes that there are five problems in the current development of "online cloud performing arts", such as the urgent need to improve the support of policies and funds, the awareness of new formats needs to be deepened, the synergy ability of multi-field cooperation needs to be strengthened, the channel resources of precision marketing still need to be integrated, and the quality content of online performances is still insufficient.
Ma Jia suggested that in order to better prosper online cloud performances, online performance rules should be established, which is conducive to regulating the development of online performance formats. Focusing on the new characteristics of business formats, strengthen policies and financial support; focus on market cultivation and enhance the social recognition of new concepts; focus on platform collaboration, improve technical level, expand the influence of "cloud performances", and constantly create new products to enrich the cultural life of the people.
Editor-in-Charge: Wang Ao
Performing duties
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【Source: Northeast China】
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