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From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

author:Antarctic Bear 3D PrintEd Net

Antarctic Bear Guide: In China's SLA industrial light curing 3D printer market, there is such a dark horse, to the shoe industry manufacturing as a breakthrough, in just 6 years from 0 into the first echelon of domestic manufacturers, breaking the SLA 3D printing industry pattern, refreshing the "Shenzhen speed" again and again, this article will introduce the SLA 3D printing industry breaker Shenzhen Jinshi Three-dimensional and its founder Jiang Zexing.

Jiang Zexing, founder and chairman of Shenzhen Jinshi Three-dimensional Printing Technology Co., Ltd., senior prototype engineer, MBA business doctor, the first person in 3D printing application in China's footwear and ceramics industry, successfully applied 3D printing technology to many fields. Promote the rapid development of China's 3D printing technology industry, build Jinshi 3D from a domestic brand to an international world brand, and was rated as an innovative figure in the 40th anniversary of Shenzhen's reform and opening up.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Jiang Zexing - an innovative figure in the 40th anniversary of Shenzhen's reform and opening up

On November 8, 2018, CCTV's evening "News Network" program and CCTV news channel 'Oriental Time and Space' program reported relevant information about the mainland's import and export trade. Among them, Jinshi Sanwei, as a representative of a private enterprise that produces industrial-grade 3D printers, has received the attention of CCTV News.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Oriental time and space report

Original a number of technologies to reconstruct the 3D printing market pattern

Shenzhen Jinshi 3D is a high-tech enterprise dedicated to R&D and innovation of 3D printing, providing efficient and environmentally friendly 3D printing solutions.

As a leading brand of high-speed 3D printers, Jinshi 3D has only been around for six years. "Producing a 3D printer with a large size in China" and "accumulating more than 130 patent applications" are the tenacious characteristics of Jiang Zexing, founder and chairman of Jinshi Sanwei, and the courage to innovate is the secret weapon he led the rapid rise of Jinshi Sanwei.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ News broadcast reports

Jinshi 3D R & D team of more than 30 people, including additive manufacturing, polymer materials, electrical engineering and other fields of doctoral and master's degrees. The laser 3D printer developed by Jinshi 3D belongs to the industrial rapid prototyping equipment, which adopts SLA light curing technology, which is a process of curing and molding layer by layer by laser scanning liquid photosensitive resin and photosensitivity reaction. Its brand "Kings" 3D printer, using the principle of SLA light curing technology, has applications in the fields of prototype model, footwear, automotive, aerospace, ceramics, medical dentistry, machinery and equipment, electronic appliances, construction and other fields, which has helped thousands of domestic enterprises to improve product development and production efficiency by more than ten times, and exported to dozens of overseas countries.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Jinshi three-dimensional Jiangxi Industrial Park

In recent years, Chinese brands are completing the transformation from Made in China to Created in China, and the road to innovation and development of China's own brands can be described as rapid, and a number of excellent 3D printer brands have emerged in China. According to market demand, Jinshi 3D R&D team quickly updates 3D printing software functions, creates a number of 3D printing technologies, and greatly improves the printing speed, thereby saving time and manpower for enterprises. Behind each Jinshi three-dimensional light curing 3D printer, there is a set of in-depth industry solutions that can help users play a better role in 3D printing technology, solve development and production problems more effectively, and improve production efficiency and production capacity. Jinshi 3D with rapid innovation of R & D capabilities and deeper industry solutions in the industry thriving, won the recognition of major enterprises, quickly occupied the 3D printing industry market. Jinshi Three-dimensional step by step bravely forward, is reconstructing the market pattern of the 3D printing industry with a number of original technologies.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Jinshi three-dimensional Shenzhen office building

Face the shadow of entrepreneurial failure He dares to break through and never say defeat

From 2013 to 2015, the mainland 3D printing industry achieved a leap from 1.9 billion to 5.6 billion in three years, while Jinshi Three-dimensional Printing Technology Co., Ltd. was formally established in 2015, and the 3D printing industry entered the game in a period of rapid growth, which is precisely related to Jiang Zexing's personality of "daring to fight and never say defeat".

When the reporter mentioned that he failed to start a business five times in a year, Jiang Zexing said frankly: "I have been thinking, I said why did I fail, my technology is so good, the conditions are so good, I am so capable, why did I fail?" I kept thinking that at that time, I read a book that we wanted to turn pain into motivation, and after reading it, I realized a reason myself, this is what people have to experience, you have to go through this process from the most basic level bit by bit, you have enough experience and experience to control a thing. ”

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Jinshi 3D Kebo Museum

Although the failure of entrepreneurship brought some frustration to Jiang Zexing, he was not knocked down, but quickly adjusted his mentality, came out of the company again to start a business, and did his old business - sculpture, and it was also at this time that Jiang Zexing came into contact with 3D printers.

"When I first came out to do the carving, we often encountered the situation that the guests needed to adjust the size of the sculpture many times, so we had to do it repeatedly, which was actually a waste of time and energy. Then I thought, if I can make a machine out, it can quickly adjust the shape of the sculpture to achieve a liberating effect, it must be very perfect. After this idea came to mind, Jiang Zexing's eyes fell on the 3D printer. Without hesitation, jiang zexing spent all his savings and bought an imported 3D printer in 2008. At that time, he did not have a very clear concept of 3D printers, but a voice inside told him, "It is going to be it, it will definitely solve my confusion." ”

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ General Wang Mingxiao of the Western Theater visited

Without any industry foundation, everything had to start from scratch, and Jiang Zexing and the team spent more than a year studying and finally made a sample. But the problem also arises, because without experience and technical precipitation, this sample can not be immediately promoted in the market, but becomes a "waste product" that falls in the warehouse. Faced with this dilemma, Jiang Zexing did not flinch, but chose to face the difficulties, and he began to frequently ask an expert who made 3D printers in Shanghai for advice. Long-term communication and cooperation have made this expert have trust and recognition of Jiang Zexing, and he was impressed by Jiang Zexing's persistent and daring spirit and officially joined Jiang Zexing's team in 2014. With the addition of this industry expert, Jiang Zexing led the new team to quickly adjust the product structure, plunged into research and development, and soon landed the idea, and a new generation of professional and practical 3D printers came out. In 2015, Jiang Zexing founded Jinshi Three-dimensional Printing Technology Co., Ltd., which sounded the clarion call to enter the 3D printing industry.

The company was established, the products landed, and everything was developing in a good direction, but at this time, Jiang Zexing fell into confusion. 3D printing is to have a large market, want to stand out in a huge market, market segmentation is essential, should focus on which market has become a problem that Jiang Zexing has been thinking about. By chance, Jiang Zexing found an opportunity when he visited a friend's shoe factory. In the traditional factory, the shoe mold class uses substitute wood, and the logging is too light to cause the dust in the production workshop to be scattered and cannot be eliminated. Jiang Zexing said in an interview: "At that time, we were thinking, I said that our company is very good at doing service business, and we can survive, we are still very moist, and there is no shortage of money. But if we can solve the industry problem with 3D printing, will the market be big? I discussed it with the team several times, and everyone thought that if we could solve this problem, the market would be very large, so in the end we unanimously decided to challenge it, so we focused on the footwear industry. ”

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Miao Yuhua, the general person in charge of the J-15 project of the aircraft carrier aircraft, came to Jinshi to guide the work in three dimensions

The opportunity was fleeting, and Jiang Zexing quickly seized this opportunity with keen observation. Jiang Zexing thought that if the data can be entered into the 3D printer, the machine can automatically identify adjustments and automatically process, so that the problem can be solved. However, it is easier said than done. Jiang Zexing recalled the hardships of the original research and development, "At that time, the traditional practice, CNC machine tools can be processed as long as it has a face and a line, but 3D printing is to be physical, and when we want to transform from surfaces and lines to entities, it is very difficult." "At that time, the team of more than sixty people buried their heads in research and development, although they worked hard day and night, but the process was unusually slow, the results were far away, and gradually some of the R & D personnel in the team began to shake their minds. In order to solve this situation, Jiang Zexing organized a communication meeting, "Then I only asked them one sentence, I said that it is difficult for our Chinese rockets to board satellites?" Will 3D printing technology be harder than this? If not, don't say difficult. After the meeting, Jiang Zexing and each R & D personnel one-on-one in-depth communication, he found that although there are many difficulties, but it is not a dead end, Jiang Zexing transformation plan to lead the team members to communicate and cooperate, the small problems one by one to overcome. After more than a year of hard work, until March 2016, the technology they studied finally achieved breakthrough results, and the product could solve the problem and go to market!

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ 2021 Jinshi 3D Global Footwear 3D Printing Forum Summit

The successful research and development of software and the realization of technology have made Jiang Zexing's Jinshi Sanwei the first company at home and abroad to have the technology of disposable printing 3D shoe mold products. Jinshi three-dimensional with super R & D capabilities to the road of innovation and change, in a short period of time quickly gained market attention, a large number of corporate customers purchased their production and research and development of 3D printers, but also since then opened the golden age of Jinshi three-dimensional.

Enter the golden age and set a benchmark for the 3D printing industry

Jinshi 3D has carried out in-depth cooperation with many well-known brands with innovative technology to provide them with professional 3D printing technology. In 2020, Jinshi 3D sales of nearly 300 million, with a market share of about 30% in the whole industry in the country, is China's fastest growing SLA3D printer company. It has a market share of about 90% in the field of footwear manufacturing, and has become the leading brand of 3D printers in China's footwear industry.

Jinshi's three-dimensional 3D printing technology can not only be applied to the footwear industry, but also in other fields. Based on this technology, a little optimization according to the different characteristics of the industry can achieve integration between industries. Jinshi 3D provides a series of solutions for the ceramic industry, mainly used in ceramic sanitary ware, ceramic crafts, living pottery model development, mold manufacturing, resin mold rapid manufacturing. 3D printing ceramic master mold can shorten the mold development cycle of the ceramic industry from half a year to 3 days, completely subverting the traditional process and becoming the first ceramic 3D printing application in China. The following year, Jinshi 3D provided 3D printing solutions for the automotive industry and began the development of ultra-large SLA light-curing 3D printers.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Super size SLA3D printer: JS-1700

Although they have received praise from the industry, Jiang Zexing knows that they can do better. The team strives to launch the 1 meter 7 industrial SLA light curing 3D printer JS-1700, using dual laser head and variable spot technology, this new SLA light curing 3D printer, can achieve integrated printing of large-size prototypes, effectively avoid product errors caused by splicing, and meet the urgent needs of rapid prototyping fields such as prototype model making and automotive model design. This ultra-large SLA light-curing 3D printer has been successfully applied in the automotive and construction industries, and has joined the first (set) major technical equipment catalog in Guangdong Province.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△The latest dental SLA3D printer: JS-400

The three-dimensional golden stone makes creation so simple

Jinshi 3D currently has ISO 9001:2015 system certification, CE safety certification, ECM safety certification, etc., with strong technical strength, it has rapidly developed into a comprehensive group company integrating equipment research and development and production, new material research and development and production, application software development, industry application development, training and education. It has won the titles of "National High-tech Enterprise", "Shenzhen Well-known Brand", "Consumer Trust Enterprise", "Double Soft Enterprise" and so on.

From 5 failed startups to 300 million yuan in revenue, Jinshi Three-dimensional Jiang Zexing made creation so simple

△ Jinshi three-dimensional - national high-tech enterprises

2020 is the 40th anniversary of the Shenzhen Special Economic Zone, and Jinshi Sanwei has ridden the east wind of the economic development of the special economic zone and has risen rapidly in six years, refreshing the "Shenzhen Speed" again and again. Jinshi 3D not only sets a benchmark for the 3D printing industry, but also keeps in mind the mission of "providing efficient 3D printing solutions to make industrial manufacturing smarter and more environmentally friendly". In the future, Jinshi Sanwei will promote the development process of the company with super innovation and unique brand concept, set up a new trend for the development of China's 3D printing industry, and lead Chinese 3D printer brands to the world mainstream stage with demonstration role, so that the world can feel the power of Chinese brands.

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