When Xiaomi began to overturn the previous mobile phone design for the most quality sense and began to redesign the product on the Xiaomi 12 series, in fact, there were some surprises and pitys.
In comparison with the products in the current mobile phone market, Xiaomi's entry into the high-end mobile phone market is indeed a foot away, the previous Millet relied on superimposed configuration and super high cost performance, and indeed in the high-end mobile phone market, it was hard to step on one foot.
But for consumers in the high-end market, the cost-effective thing is OK, there is indeed some attraction, but the most critical point is to see the quality of the product, and the quality of the product is invisible, some people have said, a good sense of quality is to make you willing to buy this product at a high price, in fact, it is not accurate.
A good sense of quality is to rely on the appearance of the design plus good material application, coupled with a very good and complete configuration aspect of the performance, to create a sense of high-end for consumers, and in terms of configuration, there is actually a point, that is, the parameters can be relatively low, but the configuration must be complete.
Like Apple now, its mobile phone products in many aspects of the configuration is actually compared to the Android side of the product configuration, are relatively low a parameter, but in today's mobile phone market but still has a good market performance, why? It is because its mobile phone market performance is very comprehensive, coupled with a good market trust created by its own brand for a long time.
In contrast, xiaomi is actually doing a good job in terms of products, and what is lacking is just a market change and a fixed direction for the overall design of its own products. In fact, the previous Millet mobile phone products are not without this sense of high-end slow products, that is, this Millet Mix4, the sense of high-grade or quality in the mobile phone market is still very good.
When the mix4 product was just released, the market heat can be said to be very good, not only the first Snapdragon 888plus processor, but also has a very good appearance design, and the performance of the material is also very good, coupled with its more unique market selling points, the consumers who rush to buy are very many.
However, it is a pity that the subsequent sharp price reduction of this product is regarded by many consumers as Xiaomi's backstab for itself, which has led to this Xiaomi mix4 being called the diving king by consumers in the mobile phone market. But it is also true, and now the price of this product is still falling slightly, and the standard version has reached more than three thousand.
And what makes me very incomprehensible is that this Xiaomi Mix4 actually has no sense of experience losing Xiaomi 12, before relying on the price advantage, these two different products can be separated in the mobile phone market in the mobile phone market, but now the price of mix4 has been reduced to the market similar to Xiaomi 12, is this not squeezing the market share of Xiaomi 12?
But this is actually not important, after all, for our consumers, can be in a people-friendly price to get a very good market performance of the mobile phone product, indeed also earned, and now this mix4 is actually Xiaomi is now in the mobile phone market is very worth starting a mobile phone product, has a very good market performance.
Whether it is the very good feel brought by the ceramic body, or the performance of the under-screen camera in terms of technology to create a good configuration, it is indeed much more fragrant than the Xiaomi 12 series in the current mobile phone market, and the Xiaomi 12 overturned the previous Xiaomi series design, creating a new design.
However, one is the main market promotion series, the other is Xiaomi's real high-end product series, there should be a difference should also be regarded as a very normal market development of it, in the current mobile phone market is also two different choices, of course, I believe that many consumers are still more willing to start with Xiaomi mix4 this product, after all, it is indeed more attractive under the almost price performance.